Newrest’s Post

“International Industry Expo 2024” The Expo had been organized by the Ministry of Industries and the Industrial Development Board (IDB). The main objective was to create a platform to bring together industry related local & international stakeholders. This Expo had represent over 25 industry sectors and over 1300 exhibitors, covering a wider products and services portfolio from June 19-23. I felt some of our very local products like “SASA ORGINALS” shoes could have competed with international brands like Converse. Yet Sri Lankan industries often face challenges in effectively branding themselves on a global scale. Supportive policies and incentives from the government like this exposition can facilitate branding efforts by providing infrastructure, development finance, and easing regulatory processes can showcase Sri Lanka’s unique strengths effectively on the global stage.

THAIFEX – Anuga Asia 2024 was an astounding triumph, breaking attendance records and exceeding all expectations! With 85,850 visitors from 131 countries/regions, we witnessed a significant leap from last year’s 78,764. Even more impressive, we saw a 22% surge in international visitors! The global allure of THAIFEX – Anuga Asia was evident this year from 3,133 exhibitors from 52 countries/regions showcasing the latest innovations in the F&B industry. Outstandingly, 2,034 of these exhibitors were international, and with international pavilions expanding their presence, the total international exhibition space saw a notable 12% increase from last year!

Africa is the future

April 30th, third day of Expo 2024 During last few days in Expo 2024, I have felt much more as a laid in my eyes high International business demands from different regions for instances EMEA,CIS,ASEAN,AURASIA merchandisers who are asking for business negotiation and mutual trade and even they have thought about solving some issues in this middle to accelerate process. #expo 2024 /Tehran - April 27th - May first # International business #export import global potential and opportunities

Interesting. The landscape of the world's largest technology trade shows 2023,  #sxsw USA by SXSW #IFA GE by Messe Berlin #GITEXglobal UAE by Dubai World Trade Centre #Leap KSA by Tahaluf + Informa Markets #VivaTech FR by Viva Technology #CES USA by Consumer Technology Association #MWC ES by GSMA  * it's noteworthy that new Middle Eastern players like Gitex and Leap have made a significant entrance into the top tier, propelled by Dubai's exceptional logistics and Saudi Arabia's substantial investments in its "welcome-gate-strategy." * Furthermore, the inclusion of SXSW's combined trade show and festival underscores the importance of creating event activities not just in one large venue but also offering evening or alternative, theme-related activities for attendees in the host city. *This approach highlights how #TheArena, a new format for rapidly deployable expo zones, caters to small and medium-sized businesses that might not afford participation in the main, more costly exhibitions. This innovation enables these businesses to engage meaningfully in the broader event ecosystem, enhancing their visibility and lead generation opportunities in a cost-effective manner.

Stand Out on the Global Stage: Why Every Country Pavilion Needs a Cohesive Brand In the vibrant arena of international trade shows, country trade pavilions require a cohesive brand identity to stand out. Here's why: 1. Visibility and Recognition: A unified brand presence ensures that pavilions stand out in the crowded expo hall. It helps visitors and potential clients easily recognize and remember them as national delegations, simplifying the process of finding specific exhibits and engaging with them. 2. Quality and Reliability: A cohesive brand acts as a seal of quality, showcasing exhibitors, their products, and their services as high-standard and trustworthy. It positions the entire pavilion as a destination for excellence, attracting more visitors and potential business partners. 3. Strengthening Industry and National Ties: A unified brand fosters a sense of community and cooperation among exhibitors, encouraging them to support each other and work together towards common goals. This not only enhances the pavilion's commercial impact but also bolsters national pride and industry solidarity. By designing a more unified brand presence at every international trade fair, we not only elevate our exhibitions to new heights but also unlock unparalleled opportunities for visibility on the global stage and foster deeper business connections worldwide. #TradeShows #Exhibitions #UnifiedBrand #CountryPavilions #InternationalBusiness #Networking #IndustryGrowth

World Tunnel Congress 2024 expo stand underconstruction in Shenzhen China

According to UFI, the Global Association of the Exhibition Industry, the industry has been steadily recovering to pre-pandemic levels and in 2024, the potential is huge to even surpass 2019 revenues. And China is playing a key role in it — holding more expos — already more than pre-pandemic.

🌟Exciting Insights from Michael Duck , EVP of Informa Markets in Asia and Outgoing President of UFI, The Global Association of the Exhibition Industry 🌟 We are thrilled to have Michael Duck, our esteemed EVP, discuss the current state and future of the exhibition industry. Here are some key takeaways from our engaging conversation: 1. 𝟐𝟎𝟐𝟑 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞 𝐚𝐧𝐝 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐒𝐡𝐢𝐟𝐭𝐬 𝐰𝐢𝐭𝐡 a 𝐏𝐫𝐨𝐦𝐢𝐬𝐢𝐧𝐠 𝟐𝟎𝟐𝟒 𝐎𝐮𝐭𝐥𝐨𝐨𝐤     Michael emphasized expansions in ASEAN, Hong Kong and the Greater Bay Area. He also unveiled new projects that Informa Markets is spearheading, including strategic alliances and the launch of Super Terminal Expo, tailored for multiple industries. 2. 𝐊𝐞𝐲 𝐅𝐨𝐜𝐮𝐬 𝐀𝐫𝐞𝐚𝐬  Michael emphasized the strategic choice of venue for Super Terminal Expo at AsiaWorld-Expo and the event's focus on enhancing live experiences through technology and sustainable development. 3. 𝐔𝐧𝐢𝐪𝐮𝐞 𝐎𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐢𝐞𝐬 𝐚𝐭 #𝐒𝐮𝐩𝐞𝐫𝐓𝐞𝐫𝐦𝐢𝐧𝐚𝐥𝐄𝐱𝐩𝐨  Super Terminal Expo acts as a platform for stakeholders to connect, share innovative solutions, and stay informed about technological advancements and sustainability initiatives. 👏Thanks Michael’s vision and initiatives shaping the future of the exhibition industry! Stay tuned for more updates as we continue to drive innovation and collaboration in this dynamic space! More details on Super Terminal Expo: https://lnkd.in/gv6x6mXk #ExhibitionIndustry #Innovation #InformaMarkets #BusinessInsights