Onit’s Post

Why hire sales people? Seems like a stupid question... ...but it's something I see really smart business leaders answer incorrectly. They think sales people are responsible for: - Creating demand out of thin air + immediately converting it - Being experts in ops, finance, marketing, and product - Cleaning up any "customer mess" that's dumped on the business ❌ Wrong ❌ Sales people (even the best ones) aren't magicians. It's not their responsibility to wave their wand and immediately fix every GTM problem. Here are what sales people should be doing for your business: - Initiating conversations with personas in your ICP - Documenting everything that's said in these conversations - Creating runway for long-term relationships after initial conversations - Identifying + commanding resources to progress evaluations - Advocating for your prospects / customers when friction arises - Facilitating intros for resources beyond the scope of your offerings Sales people can be the "Swiss Army Knives" of your customer org at times. But this shouldn't be the over-arching expectation. You wouldn't expect your electrician to fix a plumbing problem. Or your dentist to recommend a new pair of reading glasses. Why are sales people any different?

Memes in technology sales? You will be surprised by the results! Have you ever been on the fence about using humor in your professional communications, especially in something as serious as technology sales? Let me tell you, it can work wonders! Today, for the first time in my 16-year career, I sent a meme to a potential client...and guess what? It worked like a charm! Using humor, in the right amount and at the right time, can humanize our interactions. It fosters a relaxed atmosphere and helps break down walls that traditional corporate jargon may erect. While it's essential to remain professional, occasional moments of levity can ease conversations and make you more likable. Curious to explore more sales insights and tips? Why not give us a follow-up? Get ready to embark on a journey where sales strategy and occasional strategies meet a dash of humor. It's all about finding the balance and unleashing the potential in every conversation. Who knew tech sales could be so exciting, right?" 😉

Coming up: Visiting with 2 key distributors to discuss account mapping and training their sales teams to help solve problems in an industry with too few experts. On the surface, this means aligning use cases and products with potential customer projects, and arming their teams to have better conversations and increase sales. Bestar Technologies is hyper focused on solving problems and helping customers create better products. With almost 22 years experience and millions of components integrated into end-products we understand what it takes help clients be successful. Also coming up is another client leveraging our Audio Intelligence Reshoring (BeStar AIR) service developed in the United States, to help a client craft the best product for their customers. We'll help refine their designs so their product wont suffer any recalls or glitches in doing the job they were designed for, and ensuring positive patient outcomes. Notice we're not focused on selling... Sales come with successful engagements and creating better products for our client's end-customers. Contact our team for your project and leverage our USA product and engineering expertise in audio and haptics to enhance your team's products and amplify your market success.

Sales Challenges Sales professionals face various challenges, including: 1. **Prospecting**: Finding and reaching out to potential customers can be difficult. 2. **Rejections**: Handling rejection and maintaining motivation can be tough. 3. **Competition**: Facing competition from other companies and products. 4. **Product Knowledge**: Staying updated on product/service knowledge. 5. **Closing Deals**: Navigating the negotiation process to close deals successfully. 6. **Customer Relationships**: Building and maintaining strong customer relationships. 7. **Market Changes**: Adapting to changes in the market and customer preferences. 8. **Lead Generation**: Generating quality leads is often a hurdle. 9. **Time Management**: Balancing various tasks and priorities. 10. **Technology**: Keeping up with evolving sales technologies and tools. Each of these challenges requires specific strategies and skills to overcome effectively.

Sales Genie is not just for managing your Sales teams activities, it's a versatile activities management solution which can be used in multiple industries from Property Management to Maintenance and Technicians on the road. Visit Sales Genie for more information on our features https://lnkd.in/de5Bi7wt Developed and Powered by BlueBananaSoftware

👐🏽 Sure, as an IT sales manager, there are several essential skills you should possess: 👇🏼👇🏼 Technical Knowledge: Understanding of IT products/services to effectively communicate their value to potential clients. Sales Expertise: Strong sales skills, including prospecting, negotiation, and closing deals. Communication: Clear and concise communication skills to articulate complex technical concepts in a way that resonates with potential clients. Relationship Building: Ability to build and maintain relationships with clients, understanding their needs, and providing tailored solutions. Leadership: Managing and leading a sales team, setting targets, and motivating team members to achieve them. Strategic Thinking: Developing sales strategies, setting goals, and adapting tactics to meet changing market conditions. Problem-Solving: Being able to identify potential issues in sales processes and finding effective solutions. Adaptability: The IT industry is constantly evolving; being adaptable and open to learning about new technologies and market trends is crucial. Analytical Skills: Understanding sales data, analyzing trends, and using this information to improve sales performance. Customer Focus: Putting the customer's needs first and ensuring their satisfaction with the products/services offered.

Sales is about building relationships, understanding customer needs, and effectively communicating the value of your product or service. Start by learning about your product, target audience, and honing your communication skills. Practice active listening, ask open-ended questions, and focus on solving customers' problems. Continuous learning and adaptability are key in the dynamic field of sales.

Can an effective SALES STRATEGY be drafted without participation of the customer facing teams? . . . . .  What must be considered while preparing an effective Sales Strategy?

In the world of technology sales, it's critical to understand the role of psychological factors in driving purchase decisions. It's not just about doing a slick product demo or giving an eloquent pitch; it's about understanding the mix of emotions, cognitive biases, and subconscious triggers that influence your prospects' decision-making processes. For instance, cognitive dissonance is one such psychological factor that can potentially sabotage your sales efforts if overlooked. It refers to the discomfort felt by a person who holds two or more contradictory beliefs, ideas, or values simultaneously. In sales context, this could manifest in your prospect's mind when they accept the logical argument for purchasing your solution, yet still resist buying due to deeply ingrained beliefs. So how do you overcome it? By patiently addressing each concern and belief individually while empathising with their situation and providing evidence to counter these beliefs. Remember: People don't care how much you know until they know how much you care. That applies even more profoundly in technology sales.

Sales play a crucial role in the success of any business. Here are some key points about sales: 1. Customer Focus: Successful sales depend on understanding the needs and preferences of customers. By focusing on delivering value to customers and solving their problems, sales professionals can build strong relationships and drive business growth. 2. Sales Process: A well-defined sales process can help sales teams be more efficient and effective. This process typically includes prospecting, qualifying leads, making a pitch or presentation, handling objections, closing the sale, and following up with customers. 3. Communication Skills: Effective communication is essential in sales. Sales professionals need to be able to listen actively, ask the right questions, and articulate the benefits of their products or services clearly to potential customers. 4. Product Knowledge: In-depth knowledge of the products or services being sold is crucial for sales success. Salespeople should be able to showcase the features and benefits of what they are selling and address any customer concerns or questions. 5. Building Relationships: Building long-term relationships with customers is key to generating repeat business and referrals. Sales professionals should focus on providing excellent customer service and maintaining open lines of communication with clients. 6. Adaptability: The sales landscape is constantly evolving, so sales professionals need to be adaptable and open to learning new techniques and strategies. Keeping up with industry trends and best practices can help sales teams stay ahead of the competition. By focusing on these key aspects of sales, businesses can improve their sales performance and drive growth in their revenue. #sales #customer #leadership #product #communication #salesevent #salespromotion