Paul Kersh’s Post

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Director of Marketing & Communications @ Mercury GSE | Brand Strategy, Digital Campaigns

Branding Highlights from GHI Americas 2024 Conference in Toronto This week, we had the opportunity to showcase the Mercury GSE brand at the GHI Americas 2024 Conference, held at the Sheraton Centre hotel in downtown Toronto. Our goal was to highlight Mercury's commitment to providing best-in-class ground support equipment and exceptional technician support. Here's a glimpse of our branding efforts: Branded Pillar Columns: We made a strong impression with branded pillars in the main registration area. Branded Hotel Key Cards: Every conference guest staying at the Sheraton received a branded key card, ensuring Mercury was top-of-mind throughout their stay. Vintage-Inspired Travel Decals: We offered a limited run of travel decals at our booth, providing attendees with a memorable takeaway item. Stay tuned for more updates as the conference continues. This is just a small sample of the opportunities and value that in-person marketing initiatives can bring. #Branding #Marketing #Conference #GSE #GroundSupportEquipment #GHI2024 #Toronto #InPersonMarketing #MercuryGSE #Innovation #CustomerExperience

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