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#1 CRITICAL CRITIQUE Crushing ideas without feedback leads to a fear of sharing and we know that collaboration are the lifeblood of any agency/brand. At Public Label we use the “Good, Bad, Better Model” when offering critique. Start with what you like, then what you don't like about the idea, and most importantly, how it can be improved. This makes staff feel heard and empowers them with the confidence to improve and problem solve.   #2 WALK IT OUT Whether you're stuck on an idea, or experiencing writer's block, consider a change of scenery. Taking a walk can help clear the mind, but you don't have to be alone. Try “walking meetings” with colleagues (in person or headset). Not only can a change of environment shift perspective, but you can still make it a productive and collaborative experience.   #3 TAILORED WORK-LIFE At Public Label, we see ourselves as an agency without borders. We have satellite offices across the US and Canada, which works perfectly with our specific collaborative process. Work-life balance is still a huge factor for mental health, but you need to build on what works for your team. Whether it’s a remote work structure, new unorthodox team processes, or even taking the leap into a four-day work week, listen to what makes your unique group of humans excel, and then empower them with meaningful action.   #4 A CHAT WITH AI With the latest in conversational AI tools, users can now speak with AI on a more informal basis. While we are not suggesting this as a therapy replacement, it can help in problem-solving. Imagine talking out a solution versus trying to Google a generalized answer. At the end of the day, anything that can help expedite your personal process can help ease the anxiety of looming deadlines.   #5 BETTER TOGETHER Sometimes seeing others ‘do’ helps us ‘do’ as well. At Public Label we launched a “Mind and Motion Challenge” where staff can earn rewards for daily achievements like exercise. Having an accountability buddy is one thing, but having a group of people coming together to be better – we call that a meaningful movement. Add a little friendly competition and what was once mundane becomes invigorating.   #6 NURTURE NEURODIVERSITY Embrace unique perspectives and skills, while recognizing that everyone's brain works differently. Foster an inclusive environment that supports open communication, accommodates individual needs and celebrates the creative problem-solving abilities of your team. Educate them about neurodiversity and provide resources to help understand and appreciate different thinking styles. You'll not only promote mental wellness but also unlock innovative ways of thinking.   #7 LOST IN PERFECTION Too often anxiety can hit during the perfection process. Let's get in the process of sharing thinking that may be ‘unrefined.’ As leaders, we must be willing to foster environments that are both open to new ideas, while not losing valuable time and stress in the minutiae.

Summer DuBois-Lenderman

Agency Operations | AI & Generative AI Expert | Driving Agency Growth & Efficiency

1mo

Great ideas to stay sane! 🔥

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