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Is everyone on your team talking about your brand the same way? Andy Raskin would bet the answer is no, and that's why top-down alignment is crucial to forming a cohesive and strategic brand narrative. He stopped by Pipeline Visionaries last week to chat about: 🤝 Developing your narrative at the leadership level and getting buy-in 🌊 How a strong narrative creates a movement, not just a product to buy 🙏 How strong narratives reveal misalignment and what to do about it Check out the full conversation here: https://bit.ly/3KYgAgI

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