Jay Schwedelson’s Post

So that’s a no?

Exact way to get people to engage with your brand! Had the amazing Dr. J.J. Peterson from StoryBrand on the show. Fantastic tips! Episode here - https://lnkd.in/eefX86fQ

Wait...I can use Chatgpt to make memes? (and increase email clicks by over 20%?) ➡️ Just dropped 10 min episode - 3 new email tips https://lnkd.in/e6cfvMPt

NEED your input! We are thinking about launching a NEW massive virtual event (100% free) that is all about all things EVENTS! Virtual events, in-person events, webinars, masterclasses, podcasts, etc...anything where people gather. Would you attend this??? You know we would make it wild! (and leave any ideas in the comments about all of this chaos). #eventmarketing GURU Media Hub

What best practices are outdated?? here are a few that drive me 🍌… ‘Free’ in subject will send you to spam folder 👎 - nope - it’s not 1995 anymore. Address Negative Feedback on Social Media 👎 - nope - delete/block and move on. Avoid Fridays for B2B Marketing 👎 - nope. Fridays crush it for B2B post-covid. Lo-fi Content is Unprofessional - avoid! 👎 - nope. Actually is best performing now. What else is outdated but still circulated to confuse marketers?

You are probably sending these clicks to your homepage...why? Drive email marketing traffic to your offer.

Enjoy the time off!

So you don’t like it? 😬

“I am away this week but contact Xxxx Xxxxx while I am out”…OK I WILL! There is no better source of the exact right people you should be connecting with than the contacts being given to you in auto-replies this week. (more…) Here is exactly what I would do – ⚬ Send an email out to your entire database. ⚬ Have a plan in place to gather all the ‘new contacts’ in the auto-replies. ⚬ And then spend the week making new friends on LinkedIn…(below for the way to do it…) I am not saying to start emailing the contacts within the autoreplies BUT connecting with them on Linkedin is the perfect thing to do and here is why… This is a ‘slow week’ and the people who are in those auto-replies are WORKING. They wouldn’t be in the auto-replies if they weren’t. Take all those contacts and send them a connection request with a custom note that says something like this – ➡️“Hi Bill – Sarah Smith is out this week and she mentioned you are on the scene. We work with Sarah on various projects. Would be great to connect. Thanks!” It is HARD to find new contacts at companies you already have a relationship with and people change jobs (a lot)….wouldn’t it be great to have some depth in your Linkedin relationships? Don’t let this goldmine of a week pass you by. 

Politics🤮 Exactly how election impacts your marketing! (and Justin Timberlake!) 🙄 [please do NOT leave any comment that is political. I will erase because political talk is the worst]