Simply Suzette | Denim’s Post

I'm curious to see what will happen. I do love where the money from the fees will go towards. --- A fee starting at 5 euros per item would be implemented in 2025, incrementally rising to 10 euros by 2030, with a maximum charge of up to 50 percent of the item’s purchase price. That money would go toward a fund to promote public awareness campaigns, advertise the country’s newly implemented garment and shoe repair program and support sustainable clothing brands. The bill also proposes a ban on fast-fashion advertising, which could put an end to influencers’ famous “hauls” of their purchases. #fashionindustry #fashionnews #fastfashion

❌ No more ultra-fast fashion in France? Yesterday, a historic bill was passed by the French Assemblée Nationale which will heavily restrain brands like Shein and Temu. Here’s what you need to know: 🇫🇷 France continues to be at the forefront of making fashion more sustainable, having already banned overstock destruction through the AGEC law in 2022. Now it’s prepared to go further. Ultra-fast fashion has boomed in recent years. France is no exception. Through aggressive online advertising and extremely low prices encouraging excessive consumption, brands like Shein and Temu have gained huge popularity. 3.3 billion clothes are now bought every year in France, 1 billion more than 10 years ago. Shein produces 7,200 new references per day, with a total of 470,000 references in its catalog. That is 900% more than a traditional French brand. To tackle the problem, the French National Assembly passed a new law that will have serious consequences for the ultra-fast fashion giants. This is what is included: 👉 Ultra-fast fashion brands would be subject to fines of 10€ per product, or as much as 50% of the selling price by 2030. 👉 The bill would also prohibit advertising for ultra-fast fashion brands and products. But is it enough? NGOs and other associations like La Fédération de la Mode Circulaire, which FINDS is a part of, argue that the definition of “fast fashion” is too limited. With the current definition, brands like Primark, H&M and Zara would not be affected, as they produce “only” around 5,000 new product models per year, which is lower than the threshold to be impacted by the legislation. While the business models of these brands are less extreme than those of Shein and Temu, the traditional fast-fashion brands still heavily pollute the planet. The bill will now proceed to the Senate. There, it will be determined how many daily references produced by a brand will classify it as a "fast fashion" brand, thereby subjecting it to the legislation. What do you think about the new proposal, does it go too far, or not far enough? #Antifastfashion #frenchfashion #sustainablefashion

This weekend, SNL published a satirical Fast Fashion ad that hits 💯 If you are in the fashion, footwear, or other "fast" consumables industry, I urge you to take this issue seriously. Ethical arguments aside, SheIn and Temu are creating an unbearably competitive race-to-the-bottom industry by profiting from forced labor and tax evasion. No wonder so many fashion brands are shuttering. It's time we hold law-breakers accountable by passing The Fashion Act. This legislation includes labor due diligence, climate, chemical usage, and water usage provisions. Learn more about the Fashion Act here: https://lnkd.in/dE4tKFpZ #FashionAct #ActOnFashion #SustainableFashion

With Matches Fashion’s recent implosion, the fashion industry will be looking for clues from the rubble about what it takes to succeed – and to stand out – as a multi-brand online fashion retailer. The answer is likely to hinge on technology and innovation as much as it does on assortment, relationships, and service: interli.net/43zKv7z More in our deep-dive analysis of this week's #fashiontechnology news.

Fast #Fashion's Dirty Secrets Exposed in @SNL Skit . Saturday Night Live's recent skit on "Xiemu," a parody of fast-fashion giants SHEIN and Temu , sheds light on the dark side of rock-bottom prices. Here's the lowdown: The skit mocks the unrealistic affordability of fast fashion while hinting at unethical labor practices and environmental concerns. Industry experts chime in, highlighting the apathy of some consumers who prioritize cheap clothes over ethical production. The conversation extends to the need for stricter regulations and consumer awareness. The key takeaway? Fast fashion's convenience comes at a cost. Let's hold brands accountable and push for a more sustainable future in fashion! #fastfashion #sustainability #Retailnews #d2c #ecommerce #ethicalconsumption #SNL #shein #temu

SNL takes on Chinese manufacturing digital commerce shops with questionable hidden issues. "How so cheap?" "Don't worry about it." Fast Fashion Ad - SNL YouTube: https://lnkd.in/g7cA3F8p #snl #saturdaynightlive #temu #shein #ecommerce #humansrightsviolations #laborexploitation Video Transcript: >>> SHEMU. FAST FASHION FROM CHINA. BUY ONLINE NOW. STYLE FOR LESS. >> WAY LESS. >> UNBEATABLE PRICES. DRESS $10. SHOES $5. >> HOW SO CHEAP? >> DON'T WORRY ABOUT IT. MEN'S T SHIRT $3. NOT MADE WITH FORCED LABOR. >> OKAY. >> MODERN STYLES. DESIGNER DUPES. NO PRISONERS INVOLVED. >> DID THERE USED TO BE OR SOMETHING? WHY BRING THAT UP? >> TANKTOPS $3.99. NEW MERCH. NO PRISONERS. NORMAL NUMBER OF WORKING HOURS EACH WEEK. >> SO LIKE 40 OR? >> OR. >> OR WHAT? >> DON'T WORRY ABOUT IT. MATCHING SETS. 2.50. ALL WORKERS PAID. EVEN ONES WITH WRONG RELIGION. >> WAIT, WHAT? >> SHEMU. BEST FACTORIES. HAPPIEST WORKERS. >> WAIT, THERE'S LIKE A NOTE SEWN IN MY JACKET. >> THAT'S A THANK YOU NOTE FROM A HAPPY WORKER. BEST MATERIALS. QUALITY CRAFTSMANSHIP. >> OH. >> PREMIUM FABRICS. WITH NO LEAD. >> SEE, THAT MAKES ME THINK THERE IS LEAD IN THIS. >> NO LEAD. GOOD CLOTHES. BEST PRICES. MINIMAL LEAD. >> YOU SAID NO LEAD. >> KIND OF SMELLS LIKE GASOLINE. >> OKAY. THIS IS GIVING SHADY. BE REAL. IS THIS SHADY? >> IF IT WAS WOULD YOU STOP BUYING IT? >> NO. >> NO. >> NO. >> MAYBE. NO. >> GREAT. SHEMU. DON'T WORRY ABOUT IT. >> MY SHOE. [ CHEERS AND APPLAUSE ]

Big News for Fast Fashion French Parliament is considering slapping a €5 fee on each piece of fast fashion clothing from places like Shein and Temu. VOICE's Threads of Transparency lead, Solene Schirrer, has written an article summarising how France is making moves to shake up the fast-fashion scene. Part of this proposed legislation will ban influencers from teaming up with fast fashion brands like Shein and Temu. A bold move? Or yet another tax on the consumer? Give Solene's article a read, and let us know your thoughts! #fastfashion #threadsoftransparency #endfastfashion https://lnkd.in/eeP6_zMF

Our relationship with #fastfashion HAS to change. Tonight's BBC Panorama's deep dive into Boohoo's buying practices highlights the enormous textile waste the industry creates and the unhealthy consumer thirst for buying rapidly changing fashion trends as quickly as possible. #Gumtree's Naked Protest outside London Fashion Week in September called on the world’s leading fashion houses and designers to put an end to ‘wear it once’ culture once and for all. And for the fast fashion retailers to stop the pressure to buy, buy, buy. Our research found: 👉 1 in 5 people feel pressure to purchase new items to keep up with trends 👉 Brits are targeted with an average 10 alerts every week from brands via app notifications, emails and text messages - encouraging them to make purchases they otherwise wouldn’t have.  👉37% of these rash purchases are regretted by buyers, costing both the planet and our purses. #circulareconomy #panorama #fastfashion

Is Tech Innovation Essential To Building A Multi-Brand Online Fashion Business?

Are you treating your marketing content like a £2 SHEIN top? 😳 🔹Save this mini-guide now so that you can go back to it 🔹Swipe to find out if YOU have a “fast fashion marketing mindset” (and how you can make it more sustainable) Had you ever thought about your marketing from this perspective? PS. I’m like that with actual fashion, too. Years ago, I was very ignorant on this subject and used to go for Primark hauls WITHOUT knowing/thinking about their consequences 😔 Now, I stopped supporting brands that promote overconsumption, choose unsustainable fabrics, and hide sweatshops. And I prefer second-hand 80s clothes, anyway 😍 #BrandMessaging #Marketing