TELLUS International’s Post

AI Leaders, watch this space! I recently explored Bain & Company's insights on top AI application providers for this year. The standout companies, like Glean and Synthesia, are not just innovating but redefining their respective industries. It's interesting to see how these AI leaders are addressing real-world challenges with creative solutions. Personally, I'm excited about the advancements in the healthcare industry.. #AI #Innovation #Technology #FutureOfWork #BainInsights

As artificial intelligence advances what’s possible with technology, the next generation of practitioners and leaders is emerging in the #accountingindustry. These professionals aren’t defined as next-gen because of age, but rather their approach to embracing change and applying smarter #AI technologies. Join Paul Roetzer, Founder and CEO of Marketing AI Institute, as he lays out the vision and opportunity for next-gen #accounting professionals who use AI to deliver the personalized experiences modern clients expect. The future of the accounting industry will be human + machine, and the future is now. This session will blow your mind, so don’t wait and book your spot for Emerge 2023! https://lnkd.in/gzX5H3QP #AAM2023Emerge #AIinAccounting #AAMKT #AI #CpaFirm #AccountingMarketing #AccountingFirmGrowth #EarlyBird #AAMKT #CPAFirms #artificialIntelligence #machinelearning #technology #Tech #martech #digitaltransformation #cybersecurityinaccounting #marketing #marketingAI #accoutning #accountants #CPA #VirtualConference #growth #growthmindset #marketingstrategy #business #businessdevelopment     

𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬 𝐟𝐫𝐨𝐦 𝐚 𝐌𝐚𝐬𝐭𝐞𝐫𝐦𝐢𝐧𝐝 𝐒𝐞𝐬𝐬𝐢𝐨𝐧 𝐚𝐫𝐨𝐮𝐧𝐝 𝐀𝐈 🤖 Today I attended an online GYDA group mastermind discussion around AI in marketing agencies. We all came together to dive deep into the impact of AI on our businesses, and the conversations were really interesting. The central question that had everyone engaged was, "How are we handling AI?" Are we making fundamental changes to our business models to embrace this game-changing innovation, or are we taking a more cautious approach, keeping an eye on how things unfold? AI is often hailed as the most significant innovation since the internet itself, and our discussions were filled with ideas on how we're adapting to this transformative force. We all felt like AI is helping and has a place in our agencies but who knows what an agency will look like in 12 months time with the development in AI. What's your thoughts on AI in business? #AIinBusiness #Innovation #Collaboration #GYDAMastermind

"We're not where we need to be with AI, and it's a concern." These were the words of a former colleague during a recent catch-up. They're not alone. Many agencies are struggling to fully integrate AI into their workflows. Imagine the difference it would make if we could leverage AI more effectively. It's not just about automating tasks. It's about transforming how we do business. Going from: ✅ Counting hours → Quantifying value. ✅ Focusing on tasks → Generating impact. ✅ Measuring PR output → Measuring PR results. If done correctly, we can create more time for the creative and strategic work AI doesn't do well, but humans excel at. Imagine a model where: 💡 There's time to refine strategy. 💡 Human insights guide us. 💡 Creativity flourishes. If you're grappling with AI integration, you're hardly alone. The best time to start integrating AI was a year ago. The next best time? Right now. What's your AI journey? Is your agency or company prepared? Let's discuss in the comments and learn from each other. #AIIntegration #BusinessTransformation #CollaborativeLearning

Developing a business case for a new product or service can be overwhelming, adding to that the complexity of technology such as AI can make the task even harder. In this Forbes article, Joe McKendrick and Andy ThurAI, talk about how to develop a robust AI business case. 📌 Don’t build for the sake of using the shiny new toy, define the value created and/or captured for the business instead. 📌 Solve business problems first, the right technology choices will follow. 📌 Empower business users and align the business and technology teams with a common goal. 📌 Build trust with the users of the AI product/platform by providing literacy and transparency. 📌 Use metrics to showcase the value of AI. As the authors mention, “A good AI strategy is only a starting point. Without proper execution, it is just a hallucination.” What are some of the strategies you are applying as you embark on the AI journey? Share and we can together make the task less daunting. #aibusiness #aistrategies

Fast-Track Your AI Journey: Identify High-Impact Opportunities Across Your Enterprise with AI XPLR™ The Hackett Group Inc., a leading executive advisory, benchmarking and strategic consultancy, recently launched AI XPLR™, an "industry first" Gen AI solution that can quickly identify opportunities across your organization where AI can deliver substantial cost savings and operational efficiencies. Paulo Dominguez, Global leader for AI & Digital Enablement Practice, at The Hackett Group Inc. ~ “Our AI XPLR™, readiness assessment is a game-changer that empowers and streamlines the digital transformation process. Using the in-depth proprietary performance data in our benchmarking database as a starting point, it allows organizations to quickly and easily evaluate their current AI readiness and pinpoint and implement specific process areas where AI can drive the greatest benefit. Then our detailed best practice flows and pre-built AI solutions can enhance a company’s comfort and proficiency with AI and help them make it an integral part of their strategy.” ~ Paulo Dominguez, Global leader for AI & Digital Enablement Practice, at The Hackett Group Inc. AI XPLR™ - A Pioneering Gen AI Readiness and Opportunity Assessment via Business Wire https://shorturl.at/ktxI7 To learn more about AI XPLR™ contact me: joan.achis@thehackettgroup.com #ai #genai #businesstransformation

From Insight to Impact: Harnessing AI Consultation for Business Growth Is your business poised for an upward journey? Embracing AI is the key! 🌐 🔹 Tailored Solutions: Discover how AI consultation can provide custom-tailored solutions to your unique business challenges. 🔹 Data Insights: Harness the power of data through AI-driven analysis, unveiling hidden opportunities and predictive trends. 🔹 Cost Efficiency: Streamline operations and cut costs with AI's automation prowess, boosting productivity and ROI. 🔹 Competitive Edge: Stay ahead in the market with AI-driven insights, outpacing competitors and capturing untapped markets. 🔹 Expert Guidance: Leverage AI experts' knowledge to navigate complexities, ensuring a seamless integration journey. Don't miss the AI revolution! 🌟 Elevate your business with AI consultation today. #DigitalRevolution #AI #artificialintelligence #AIConsultation #BusinessTransformation #BusinessGrowth #digitalamarketing #digitaladvertising #digitalmarketingcompany #aiformarketing #aiforbusiness #aiforgrowth #digitalpartner #aiforhealthcare #aiforrealestate #aiforsustainability

AI Deployment Approaches for Small Businesses Choosing the right approach for AI in your business depends on your specific needs, resources, and technical capabilities. ✅ For quick wins and basic tasks, leveraging off-the-shelf solutions might be ideal. ✅ For deeper integration and data control, embedding AI into existing systems could be the way to go. ✅ If you have a wealth of data and the expertise, training pre-built models can offer superior performance. ✅ Refine and optimize is best suited for businesses that require highly customized AI solutions and have the resources to manage them. No matter which approach you choose, remember: AI is a journey, not a destination. Start small, measure results, and adapt your strategy as your needs and capabilities evolve. #AI #Deployment #MachineLearning #BusinessStrategy #SmallBusinesses

How to use GenAI to Uncover New Insights into Your Competitors. Six lessons for top business leaders, from Tom Davenport and colleagues: "1. Equip your competitive intelligence experts with the AI tools necessary to reveal relevant strategic information from competitors’ public documents. 2. Set up an interdisciplinary team that uses generative AI to unfold the full potential of your company’s functions and to break the silo-driven generation of knowledge. 3. Set up an AI communication team that understands the AI communication codes of competitors and financial experts, to communicate in a way that confounds competitors and captivates financial experts. 4. Foster initiatives to use your company’s own AI to audit any documents before they are made publicly available to ensure that the external AI systems trained on them don’t obtain private information from them, but at the same time make it easy for these systems to understand the messages that the C-suite wants to convey. 5. Champion the move to AI–leadership interaction by setting up AI capabilities that allow a company to surface insights on what the competition might do next, helping create competitive advantage. 6. Benefit from the high quality, low barriers to entry, and low investment costs of open code generative AI to launch testing initiatives across your company and identify the quick wins in the unpacking of strategic information." https://lnkd.in/dUas5n2e #ai #genai #management

🤖 Below is our AI Expert Advisors, Al Ries and Jack Trout. (If you want FREE access to this tool until Friday, May 10, and then 3 new AI tools weekly, please like the post and comment "Al Ries and Jack Trout" down below. You may sign up for free access at: https://start.3strand.ai/ ) As your Al Ries & Jack Trout-inspired guide, this advisor tool assists you in implementing the principles from Ries & Trout's expertise on marketing and positioning. By discussing your current projects and challenges, it can offer tailored advice to help you navigate obstacles, refine your strategies, and achieve your business goals using their proven methodologies. We made a video explaining how you can you use the "Al Ries and Jack Trout" AI tool for yourself or for your clients. #ai #alriesandjacktrout #ailiteracy #aibusinessliteracy #artificialintelligence #businesscoaching #consulting #expertadvisor --- 👨 My name is Greg Dawson 👉🏼 I'm an AI Enablement Expert ✅ Connect with me here to get FREE access to my AI Toolbox 👉 https://start.3strand.ai/