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What is one effective strategy to motivate seasoned tenured salespeople to learn, adopt and sell new technology or service offerings that are new to them and potentially their client base? One question, two answers, four minutes with Vector Firm's Chris Peterson and Dave Sweeney from Advantech | A Division of The Cook & Boardman Group, LLC. Watch the video to see their answers. #sales #securityindustry #salestraining

Spot on! Once one senior rep succeeds, momentum begins. Find the early adopters and support them in developing a "replicable process" that can be presented as the blueprint for success. Use it to motivate the other OGs to follow.

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