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Unicast advertisement

From Wikipedia, the free encyclopedia

A Unicast advertisement is an Internet advertisement that consists of a video played like a TV commercial, usually in a pop-up or pop-under advertisement.

Unicast ads have the same influence and power as a regular TV commercial, except they allow the viewer to click on the ad in order to go to the company's website, or get more information.[1][2]

References

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  1. ^ "How Web Advertising Works" HowStuffWorks http://computer.howstuffworks.com/web-advertising7.htm
  2. ^ "Growth of Online Classified Advertising". Archived from the original on May 27, 2024. Retrieved March 17, 2016.