Discover why money back guarantee works so well, even if most customers don’t return the product ! 👉 Swipe through the carousel to see the post in your language [ENG, FR, ES, DE, IT]! #BehavioralEconomics #BehaviouralEconomics #BeSci #CognitiveBias #BiaisCognitif #BiasOfTheWeek #BiaisDeLaSemaine #SesgoDeLaSemana #CienciasComportamentales #KognitiveVerzerrung #Verhaltenswissenschaften #BiasDerWoche #BiasCognitivo #ScienzeComportamentali #BiasDellaSettimana #BVANudgeConsulting
BVA Nudge Consulting
Services et conseil aux entreprises
Applying Behavioral Science & Sectorial Expertise to drive successful behavior change and deliver measurable results.
À propos
Pionnière dans l’accompagnement des grandes entreprises et organisations, la bva nudge unit se développe pour devenir le leader mondial du nudge Accompagner les changements de comportement des salariés, des clients ou des citoyens/usagers est l’un des challenges les plus complexes du monde qui vient. Quel est le déclencheur du comportement actuel ? Quelle est l’influence de l’environnement physique, social ? Comment inciter à l’adoption d’un comportement souhaité ? La compréhension des comportements humains engage les entreprises et acteurs publics à repenser l’exécution de toutes leurs stratégies pour les rendre plus efficaces. Parce que la bonne information et la bonne organisation ne suffisent pas à activer les bons comportements, le Nudge apporte une partie de la réponse. Le Nudge ? Des solutions opérationnelles et peu coûteuses reposant sur les leviers de l’économie comportementale pour augmenter l’efficacité d’un plan d’action. Pionner en France, le groupe BVA accélère le développement de la BVA Nudge Unit. En s’installant aux Etats-Unis, en Amérique latine et dans la zone Asie-Pacifique, la BVA Nudge Unit s’affirme comme le leader mondial de l’accompagnement des entreprises et des acteurs publics pour le changement des comportements et des organisations grâce à l’économie comportementale. Cette nouvelle entité BVA Nudge Unit est présidée par Éric SINGLER et codirigée par Etienne BRESSOUD, Directeur Général. Elle est composée de 23 nudgeurs et s’appuiera sur les 1200 collaborateurs de BVA dans le monde. Suivez-nous sur Twitter : https://twitter.com/BVANudge_Unit
- Site web
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https://www.bvanudgeconsulting.com/
Lien externe pour BVA Nudge Consulting
- Secteur
- Services et conseil aux entreprises
- Taille de l’entreprise
- 11-50 employés
- Siège social
- Paris
- Type
- Société civile/Société commerciale/Autres types de sociétés
- Fondée en
- 2014
- Domaines
- Etudes comportementales, Nudge, Politiques publiques, Management, Communication, Marketing, Conduite du changement, RSE, Développement durable, Coaching, Égalité Femmes / Hommes, Sécurité au travail, Customer experience, Market growth, Leadership decision, conseil dirigeant, nudge consulting, Sustainable Development, Gender Equality, Behavioral Change et Employee Engagement
Lieux
Employés chez BVA Nudge Consulting
Nouvelles
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BVA Nudge Consulting a republié ceci
🎧 We're pleased to introduce to you the latest episode of the BE GOOD! Podcast with Nuala Walsh! In this episode we're excited to welcome Nuala Walsh author of the new book, 𝑇𝑢𝑛𝑒 𝐼𝑛: 𝐻𝑜𝑤 𝑡𝑜 𝑀𝑎𝑘𝑒 𝑆𝑚𝑎𝑟𝑡𝑒𝑟 𝐷𝑒𝑐𝑖𝑠𝑖𝑜𝑛𝑠 𝑖𝑛 𝑎 𝑁𝑜𝑖𝑠𝑦 𝑊𝑜𝑟𝑙𝑑. Named among the 100 most influential women in finance with over three decades of experience in investment management at BlackRock, Merrill Lynch, and Standard Life Aberdeen, she brings a wealth of knowledge to today's conversation. Currently serving as the CEO at MindEquity, she advises organizations on behavior change, culture, and reputation. Join us as we delve into her journey exploring the nuances of decision-making in a complex world and uncover strategies to navigate the #noise and make smarter #choices ✨ 𝗗𝘂𝗿𝗶𝗻𝗴 𝘁𝗵𝗶𝘀 𝗰𝗼𝗻𝘃𝗲𝗿𝘀𝗮𝘁𝗶𝗼𝗻, 𝘄𝗲’𝗹𝗹 𝗲𝘅𝗽𝗹𝗼𝗿𝗲: 📣 Four key factors that influence our ability to tune in 🧠 Cognitive challenges that affect our judgment and decision-making abilities 🔎 Practical case studies and behavioral science research for improving our judgement Now in all the platforms 👉 https://lnkd.in/eiZDvuXw We are pleased to announce that Nuala Walsh will be our keynote speaker at 𝗧𝗵𝗲 𝗛𝘂𝗺𝗮𝗻 𝗔𝗱𝘃𝗮𝗻𝘁𝗮𝗴𝗲 𝟮𝟬𝟮𝟰. She will be discussing her latest book and sharing insights on how to enhance our ability to make smarter decisions in a noisy and hyper-digital world. 🎟 Register now for free (link in comments) #decisionmaking CC | Eric Singler | Suzanne Kirkendall, MPH, MCLC | Isabelle LE | Tania Queuche | Emma Spahic | Dominique Yates Musalem | Richard Bordenave
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🎧 We're pleased to introduce to you the latest episode of the BE GOOD! Podcast with Nuala Walsh! In this episode we're excited to welcome Nuala Walsh author of the new book, 𝑇𝑢𝑛𝑒 𝐼𝑛: 𝐻𝑜𝑤 𝑡𝑜 𝑀𝑎𝑘𝑒 𝑆𝑚𝑎𝑟𝑡𝑒𝑟 𝐷𝑒𝑐𝑖𝑠𝑖𝑜𝑛𝑠 𝑖𝑛 𝑎 𝑁𝑜𝑖𝑠𝑦 𝑊𝑜𝑟𝑙𝑑. Named among the 100 most influential women in finance with over three decades of experience in investment management at BlackRock, Merrill Lynch, and Standard Life Aberdeen, she brings a wealth of knowledge to today's conversation. Currently serving as the CEO at MindEquity, she advises organizations on behavior change, culture, and reputation. Join us as we delve into her journey exploring the nuances of decision-making in a complex world and uncover strategies to navigate the #noise and make smarter #choices ✨ 𝗗𝘂𝗿𝗶𝗻𝗴 𝘁𝗵𝗶𝘀 𝗰𝗼𝗻𝘃𝗲𝗿𝘀𝗮𝘁𝗶𝗼𝗻, 𝘄𝗲’𝗹𝗹 𝗲𝘅𝗽𝗹𝗼𝗿𝗲: 📣 Four key factors that influence our ability to tune in 🧠 Cognitive challenges that affect our judgment and decision-making abilities 🔎 Practical case studies and behavioral science research for improving our judgement Now in all the platforms 👉 https://lnkd.in/eiZDvuXw We are pleased to announce that Nuala Walsh will be our keynote speaker at 𝗧𝗵𝗲 𝗛𝘂𝗺𝗮𝗻 𝗔𝗱𝘃𝗮𝗻𝘁𝗮𝗴𝗲 𝟮𝟬𝟮𝟰. She will be discussing her latest book and sharing insights on how to enhance our ability to make smarter decisions in a noisy and hyper-digital world. 🎟 Register now for free (link in comments) #decisionmaking CC | Eric Singler | Suzanne Kirkendall, MPH, MCLC | Isabelle LE | Tania Queuche | Emma Spahic | Dominique Yates Musalem | Richard Bordenave
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Have you ever found yourself hesitant to change your mind or actions, simply because you've publicly committed to a particular stance in the past? That's commitment bias in action. 👉 Swipe through the carousel to see the post in your language [ENG, FR, ES, DE, IT]! #BehavioralEconomics #BehaviouralEconomics #BeSci #CognitiveBias #BiaisCognitif #BiasOfTheWeek #BiaisDeLaSemaine #SesgoDeLaSemana #CienciasComportamentales #KognitiveVerzerrung #Verhaltenswissenschaften #BiasDerWoche #BiasCognitivo #ScienzeComportamentali #BiasDellaSettimana #BVANudgeConsulting
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📅🎧 Next Monday, we have a special guest joining us on board! Here is a excerpt from our next episode of BE GOOD! Podcast with Nuala Walsh author of the new book, Tune In: How to Make Smarter Decisions in a Noisy World. Named among the 100 most influential women in finance with over three decades of experience in investment management, she advises organizations on behavior change, culture, and reputation. In this upcoming episode, we'll discuss about the factors that influence our ability to tune in, the cognitive challenges that affect our judgment and decision-making abilities, and practical case studies and behavioral science research for improving our judgement 🧠💡. We are excited to announce that Nuala will be joining us at our Human Advantage Conference on Friday, September 20th at 12:30 PM to share her insights on better decision making. More information 👉 https://lnkd.in/e9fKKKDS See you on next week! ✨ CC | Eric Singler | Suzanne Kirkendall, MPH, MCLC | Tania Queuche | Isabelle LE
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BVA Nudge Consulting a republié ceci
🔎 𝗚𝗨𝗘𝗦𝗦 𝗧𝗛𝗘 𝗦𝗣𝗘𝗔𝗞𝗘𝗥! Throughout the summer, we'll be introducing all the speakers of the Human Advantage Conference 2024. We challenge you to guess one of our distinguished speakers for the upcoming #HAC2024 edition with this riddle. Can you identify this Harvard professor, celebrated with numerous awards in behavioral sciences, who has advised governments and prestigious institutions? 🤔 𝗛𝗮𝘃𝗲 𝘆𝗼𝘂 𝗳𝗶𝗴𝘂𝗿𝗲𝗱 𝗼𝘂𝘁 𝘄𝗵𝗼 𝗵𝗲 𝗶𝘀? Share your answer in the comments! -- Don't miss the Human Advantage Conference 2024, an exceptional opportunity to learn from the world's foremost researchers and practitioners, including our mystery speaker ! Discover cutting-edge applications of #behavioralsciences and #AI to tackle critical challenges in customer and patient experience, inclusion, communication, change management, innovation, leadership, decision-making, and more. 👉 𝗥𝗲𝗴𝗶𝘀𝘁𝗲𝗿 𝗻𝗼𝘄 𝗳𝗼𝗿 𝗼𝘂𝗿 𝟮𝟬𝟮𝟰 𝗲𝗱𝗶𝘁𝗶𝗼𝗻! https://lnkd.in/eeBjH_be Eric Singler | Ted Utoft | Emilie Boutes | Stephane Marcel | Tiphaine Breton | BVA Xsight | BVA BDRC | BVA Doxa | BVA Nudge Consulting | BVA Data Factory | BVA People Consulting | PRS IN VIVO | Hubicus
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The Peltzman effect can be observed in many sectors: public health, workplace safety, finance and sustainable development. 👉 Swipe through the carousel to see the post in your language [ENG, FR, ES, DE, IT]! #BehavioralEconomics #BehaviouralEconomics #BeSci #CognitiveBias #BiaisCognitif #BiasOfTheWeek #BiaisDeLaSemaine #SesgoDeLaSemana #CienciasComportamentales #KognitiveVerzerrung #Verhaltenswissenschaften #BiasDerWoche #BiasCognitivo #ScienzeComportamentali #BiasDellaSettimana #BVANudgeConsulting Ver traducción
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Don't miss the opportunity to understand HOW TO COMMUNICATE MORE EFFECTIVELY with 3 worldwide experts ★ Michaël NATHAN ★, Jonah Berger and Todd Rogers. Register now at The Human Advantage conference (it's FREE) : https://lnkd.in/eHTguUfC Curated by The BVA Family #effectivecommunication #behavioralscience #communicationtips #leadershipskills
Managing Director @The BVA Family I CEO BVA Nudge Consulting | Author I Speaker | President NudgeFrance
If you work in COMMUNICATION or in MARKETING (and in a way, we all do), if you are a leader or a manager who needs to convince a team, you know how challenging it is to communicate effectively, being clear and convincing. And, at the end of the day, encouraging people to adopt new positive behaviors (which is often the ultimate goal of communication). Jonah Berger, Professor at The Wharton School, and Todd Rogers, Professor at Harvard University, have written fantastic books that provide keys to successful communication: 👉 "Writing For Busy Readers-Communicate more effectively in the real world" by Todd, 👉 "Magic Words-What to Say to Get Your Way" and "Contagious-Why Things Catch On" by Jonah. We are honored (and very lucky) to have both Todd and Jonah at THE HUMAN ADVANTAGE CONFERENCE on September 19th who will debate and share their insights and advice for better communication in a world of uncertainty and technology, along with one of France's most talented practitioners, ★ Michaël NATHAN ★, Managing Director of SIG. This debate will be moderated by the (very) talented Adélaïde Zulfikarpasic, Managing Director of BVA Xsight. Register now to not miss this incredible opportunity to develop your communication skills and make a greater impact. ✒ It's here and it's free: https://lnkd.in/eBy_PcbC Curated by The BVA Family : BVA Xsight, BVA Nudge Consulting, BVA BDRC, BVA Doxa, BVA People Consulting, BVA Xsight Santé, BVA Data Factory, PRS IN VIVO, Hubicus #Communication #behavioralscience #magicwords #EffectiveCommunication #BusinessLeadership #MarketingStrategy #LeadershipSkills #CommunicationTips #InfluenceAndPersuasion #MarketingInsights
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This week, we'll explore the role of social influence on our decisions. 👉 Swipe through the carousel to see the post in your language [ENG, FR, ES, DE, IT]! #BehavioralEconomics #BehaviouralEconomics #BeSci #CognitiveBias #BiaisCognitif #BiasOfTheWeek #BiaisDeLaSemaine #SesgoDeLaSemana #CienciasComportamentales #KognitiveVerzerrung #Verhaltenswissenschaften #BiasDerWoche #BiasCognitivo #ScienzeComportamentali #BiasDellaSettimana hashtag #BVANudgeConsulting
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Are you wondering how to break the #habit and rediscover the #present? 🤔 Join Cass Sunstein during a very special episode of our BE GOOD! Podcast and discover the importance of breaking habits and routines 💪 During this podcast, we will explore: 🧠 How our brains become desensitized to experiences over time; 🔎 Real-world examples of habituation and their consequences; ⚔️ Practical strategies for disrupting routines, environments, and perspectives for a more holistic understanding of the present. 👉 Available in all the platforms : https://lnkd.in/eyXuMs4H CC | Eric Singler | Suzanne Kirkendall, MPH, MCLC | Isabelle LE #behavioralsciences #casssunstein
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