Freemavens

⚽️ Discover Your Euros Fan Tribe! ⚽️ Feeling a bit lost now that the Euros have ended? 🥲 Our team has conducted a rapid analysis to uncover the various football fan tribes that engaged with this year’s tournament using our pioneering tool Tribe. Find out if you're a Part-time Patriot, enjoying the games for the shared moments with family and friends? Or an Armchair Manager, living and breathing every detail of the sport and scrutinising every match? ➡ Take the quiz now: https://lnkd.in/eirVeyMs

🏆 Post-Euros Spotlight: Winning Brand Strategies from Euro 2024 🏆 As Euro 2024 wraps up with mixed emotions across the board, Andrew O Reilly and Howard George-Sawyerr unveil their fanfare playbook, highlighting the brand strategies that keep the crowd cheering long after the final whistle using our tool Tribes. Tribes is a pioneering tool that maps the digital connections and passions of your segments, finding what's building audience traction so you can find a way to grow with them. Let's shift our focus to the fans. Who were the diverse tribes tuning in to the Euros, and how can brands build authentic connections with them? ➡ Discover the full insights here on LBB (Little Black Book): https://lnkd.in/e5mW7FVY #Euro2024 #Tribes

✨ Is your brand making its mark on culture? ✨ In today’s world of fleeting fame, lasting impact is the gold standard for brand building. We teamed up with our sister agency Smarts to develop an innovative model that measures just that—your brand’s Cultural Endurance. We recently unveiled this model at the "Make a Mark in Culture" event in Amsterdam. Join us as we dive into the insights and secrets shared by industry thought leaders on creating enduring cultural impact. MSQ / Dio Kurazawa / Stephanos Constantinou / Christopher Di Pietro / Guillaume Schmidt / Eleanor Lloyd Malcolm / Lauren Warnock / Jon Spencer / Colin Corbridge

We had a blast at the 'Make a Mark in Culture' event in Amsterdam last week! If you would like to hear more about our Cultural Endurance Model, please get in touch. 📩 Contact: https://lnkd.in/eFFAGCzY

Make a Mark in Culture: Amsterdam This week our conversation with Smarts on what it takes to build an enduring brand in culture continued in Amsterdam with a host of leading brands and influencers. Eleanor Lloyd Malcolm and Lauren Warnock from Freemavens joined the panel alongside culture leaders Dio Kurazawa Co-founder of The Bear Scouts, Stefanos Constantinou Brand Partnerships & General Manager, Highsnobiety, Christopher Di Pietro Global Brand Director Vivienne Westwood, Guillaume Schmidt Co-Founder Patta and Smarts Group Head of Creative & Strategy, Colin Corbridge. At the event, Freemavens launched the pioneering Cultural Endurance Measurement model, and we had a lively debate about the power of building your brand based on gut instinct vs cultural insight. Thank you to the stellar team at Smarts who hosted the stunning event at Entrepot in Amsterdam. #Culturalendurance #Freemavens #MSQ #Smarts

What a day! 👏 Thank you to our outstanding panelists Dio Kurazawa, Stefanos Constantinou, Christopher Di Pietro, Guillaume Schmidt, Colin Corbridge, Eleanor Lloyd Malcolm and Lauren Warnock for delivering such thought provoking insights at our ‘Make a Mark in Culture’ lunch event today.    Another thank you to the talented Smarts’ design team who helped set the scene and transformed Restaurant Entrepot with a sustainably sourced art and flower installation by Rae Blooms.🌷   To all our guests who travelled from near and far -  we hope enjoyed a fabulous lunch and had the opportunity to connect with others in the industry. We were so glad to have you join us!   #CulturalEndurance #MakingAMarkInCulture MSQ / Freemavens / Ariella Hill

🌟 Exciting News! 🌟 We are thrilled to announce that our very own Daniel S. has been shortlisted for DataIQ's 'New Talent or Data Apprentice (Enabler)' award! 🎉 This prestigious recognition celebrates individuals under 30 who are making significant impacts early in their careers within the data industry. Since joining Freemavens, Daniel has shown exceptional dedication and talent, contributing to innovative projects that have greatly benefited our clients. His expertise and enthusiasm have enhanced our client base's decision-making capabilities and driven real value across the board. We are immensely proud to see Daniel recognised alongside such a talented group of nominees. A big congratulations to all the other nominees! Your hard work and passion for data are truly inspiring. Thank you to DataIQ for this incredible recognition. We look forward to supporting Daniel as he continues to make significant contributions to the world of data. #DataIQAwards #NewTalent

🎉 Celebrating Stefan's Retirement! 🎉   After over 5 years of dedicated service, our incredible Finance Manager, Stefan Skrzynski MBA, is retiring. We will all miss his presence and the positive energy he brought to our team every day.   Known for his great advice on books and his passion for rugby, Stefan has left an indelible mark on all of us. Thank you for all the wonderful memories. Enjoy your well-deserved retirement!

It was a pleasure for Eleanor Lloyd Malcolm and Andrzej Moyseowicz pleasure to share a panel with you, Dean George. Your perspective was invaluable, and our team has been talking nonstop about the insights you shared on building a culturally enduring brand. Your thought-provoking ideas have sparked many meaningful discussions at Freemavens. We look forward to hopefully collaborating in the future.