Is AI really "all hype"? James Calvert and other agency AI experts give their thoughts on the claim in new piece from The Drum ๐ค https://lnkd.in/eye3e5vp
About us
We are an independent creative agency founded on the principle of Brutal Simplicity of Thought. We are experts at understanding complex categories and businesses and finding a simple, effective way through.
- Website
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https://mcsaatchi.london
External link for M&C Saatchi UK
- Industry
- Advertising Services
- Company size
- 1,001-5,000 employees
- Headquarters
- London
- Type
- Public Company
- Specialties
- Advertising, Content Creation, Strategic Consultancy, Design, Branding, Digital, Communications, and Social Media
Locations
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Primary
36 Golden Square
London, W1F 9EE, GB
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Employees at M&C Saatchi UK
Updates
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M&C Saatchi UK reposted this
The cost of conflict is the void that can never be filled. #GoodAdsMatter In March of this year, Syria marked the grim 13th anniversary of a war that has stolen over 5,07,000 lives, left 11.5% of the population deceased or injured, and displaced 45% of Syriansโ6.36 million internally and 4.8 million abroadโmaking it one of the greatest humanitarian disasters of our time. The Catholic Agency for Overseas Development (CAFOD) launched the "Lost Family Portraits" campaign in 2016 to remember the same. More than a series of photographs, it is a powerful testament to lives torn apart by war. Each photograph features empty chairs or spaces in a family portrait, haunting symbols of missing family members, reminding us of the profound destruction war inflicts on families. The campaign continues to highlight the harsh realities faced by millions of refugees still stranded in Lebanon, unable to afford passage to Europe and with no home to return to, caught in an excruciatingly painful limbo. It calls for global awareness and compassion, serving as a stark reminder of the human cost of conflict and a plea for a brighter, more hopeful future for all those affected by this ongoing tragedy. ๐๐ผ๐ถ๐ป ๐ผ๐๐ฟ ๐ฐ๐ผ๐บ๐บ๐๐ป๐ถ๐๐ ๐ผ๐ณ ๐ฑ๐ฌ๐ฌ๐ธ+ ๐บ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด/๐ฎ๐ฑ๐๐ฒ๐ฟ๐๐ถ๐๐ถ๐ป๐ด ๐ฒ๐ป๐๐ต๐๐๐ถ๐ฎ๐๐๐ ๐ฎ๐ป๐ฑ ๐น๐ฒ๐ฎ๐ฟ๐ป ๐ต๐ผ๐ ๐๐๐ฐ๐ฐ๐ฒ๐๐๐ณ๐๐น ๐ฎ๐ฑ ๐ฐ๐ฎ๐บ๐ฝ๐ฎ๐ถ๐ด๐ป๐ ๐ฎ๐ฟ๐ฒ ๐ฐ๐ฟ๐ฎ๐ณ๐๐ฒ๐ฑ! ๐ฆ๐ถ๐ด๐ป ๐๐ฝ ๐๐ผ ๐ผ๐๐ฟ ๐ญ๐ฌ๐ฌ% ๐ณ๐ฟ๐ฒ๐ฒ, ๐ต๐ฎ๐ป๐ฑ๐ฐ๐ฟ๐ฎ๐ณ๐๐ฒ๐ฑ ๐บ๐ผ๐ป๐๐ต๐น๐ ๐ป๐ฒ๐๐๐น๐ฒ๐๐๐ฒ๐ฟ ๐ต๐ฒ๐ฟ๐ฒ - https://lnkd.in/dg3JEGpK Country: UK Year: 2016 Organisation: CAFOD (The Catholic Agency for Overseas Development) Agency: M&C Saatchi UK Agency Contact: Tom Firth & Lydia Gough Creative Director: Simon Dicketts Copywriter/Art Director: Chris Ross-Kellam Designer: Andy Harris Photographer: Dario Mitidieri at Process Photography Media Agency: Blue 449 Media Planner: TBC ๐๐ฎ๐ป๐ฑ-๐ฝ๐ถ๐ฐ๐ธ๐ฒ๐ฑ ๐ฏ๐ Good Ads Matter, ๐ฎ๐ป ๐ถ๐ป๐ถ๐๐ถ๐ฎ๐๐ถ๐๐ฒ ๐ฏ๐ Purpose Studios. ๐๐ผ๐น๐น๐ผ๐ ๐๐ ๐ณ๐ผ๐ฟ ๐ถ๐ป๐๐ฎ๐น๐๐ฎ๐ฏ๐น๐ฒ ๐บ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด ๐น๐ฒ๐๐๐ผ๐ป๐ ๐ฒ๐๐ฒ๐ฟ๐ ๐ฑ๐ฎ๐! โโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโโ Good Ads Matter ๐ถ๐ ๐ฎ๐ป ๐ฒ๐ ๐ฐ๐น๐๐๐ถ๐๐ฒ ๐ญ% ๐ฐ๐น๐๐ฏ ๐ผ๐ณ ๐ฎ๐น๐น ๐๐ต๐ถ๐ป๐ด๐ ๐บ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด ๐ฎ๐ป๐ฑ ๐ฎ๐ฑ๐๐ฒ๐ฟ๐๐ถ๐๐ถ๐ป๐ด ๐ฎ๐ฐ๐ฟ๐ผ๐๐ ๐๐ต๐ฒ ๐ด๐น๐ผ๐ฏ๐ฒ ๐๐ต๐ฒ๐ฟ๐ฒ ๐๐ฒ ๐ฐ๐ฒ๐น๐ฒ๐ฏ๐ฟ๐ฎ๐๐ฒ ๐๐ผ๐ผ๐ฑ ๐๐ฑ๐ ๐ฎ๐ป๐ฑ ๐๐ฑ ๐ ๐ฎ๐ธ๐ฒ๐ฟ๐ ๐ฎ๐น๐ถ๐ธ๐ฒ! ๐ฉ๐ถ๐๐ถ๐ ๐ผ๐๐ฟ ๐๐ฒ๐ฏ๐๐ถ๐๐ฒ ๐ต๐ฒ๐ฟ๐ฒ - https://lnkd.in/dtrkzyaa #CAFOD #SocialAwareness #Photography #Branding #Marketing #Advertising #PurposeStudios #PursuePurpose
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M&C Saatchi UK reposted this
DEADLINE EXTENDED! Emerging artists youโve now got until 31 July to submit your artwork. Win up to ยฃ10,000 and see your work exhibited at Londonโs iconic Saatchi Gallery. This year, artists are invited to explore the theme โTomorrow'ing: Visions of a better futureโ. Enter at https://lnkd.in/ebcTQRRT M&C Saatchi Group #regeneration #artforchangeprize #artistopportunities #artopencall #artprize #saatchigallery #mcsaatchi
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M&C Saatchi UK reposted this
What an amazing brand experience for Barclays at Wimbledon implemented by our great team M&C Saatchi Sport & Entertainment London! ๐พ
Wimbledon takeover! Weโre fresh off of an incredible Championships where our campaign went live across epic OOH sites, black cabs, cover wraps and our experiential and clubhouse activations brought people together to celebrate the teams behind the tournament. We couldnโt be prouder to be Here For Wimbledon, or to work with Barclays UK ๐๐พ
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โWhat a time to be in the creative industries!โ says Head of Generative AI, James Calvert, in shots 's deep dive into all things voiceover, sound and AI. https://lnkd.in/gWZUzvpt
The new machines making waves in audio | shots
shots.net
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M&C Saatchi UK reposted this
Thanks Campaign UK Gideon Spanier for listening to the next chapter for M&C Saatchi Group - we are the global specialist network, broad enough to serve any client as a one-stop-shop, but small enough to be agile and flex to just whatโs required ๐ฅ All thanks to our regional leaders M&C Saatchi UK Jo Bacon M&C Saatchi Group AUNZ Justin Graham M&C Saatchi UAE Scott Feasey M&C SAATCHI Milano Carlo Noseda SS+K USA Nadja Bellan-White (she/her/ella) and our specialists in M&C Saatchi Sport & Entertainment London Laura Coller M&C Saatchi Sport & Entertainment North America Steph L. M&C Saatchi Consulting Damian Symons M&C Saatchi Performance Kabeer Chaudhary M&C Saatchi World Services Simon Bergman M&C Saatchi Merlin M&C Saatchi Talk #PR #Talent Richard Thompson #advertising #creative #media #sport #entertainment #talent #comms #communications
Campaign's editor-in-chief Gideon Spanier talks to Zaid Al-Qassab about moving agency-side to M&C Saatchi Group, turning around the group's fortunes and its journey to becoming less reliant on advertising.
Zaid Al-Qassab is on a mission to change how โthe outside world thinks of M&C Saatchiโ
campaignlive.co.uk
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M&C Saatchi UK reposted this
โThe world is too complex for clients to navigate nowadays [...] I think a lot of clients haven't known how to say: โHonestly, here's my problem. I need help solving it.โ Sometimes they are forced by the agencies and the agency structures into writing a narrow brief that says: โPlease give me this.โ โWhat we want to do is move away from that and move into providing the partnership service that says: โGive me your problem and I'll work with you to solve it.'โ - Zaid Al-Qassab, Global CEO, M&C Saatchi Group. Our Global CEO, Zaid Al-Qassab sat down with Gideon Spanier, UK Editor-in-chief at Campaign UK to tell him why we're on a mission to change how the outside world thinks of M&C Saatchi. Read more ๐ https://lnkd.in/eFsXdSrk
Zaid Al-Qassab is on a mission to change how โthe outside world thinks of M&C Saatchiโ
campaignlive.co.uk
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๐ฅ We're delighted to have picked up 4 awards at last night's Creative Circle Awards for RISE 365, NHS England and Department for Education ๐ฅ Huge congratulations to our clients and everyone at M&C Saatchi UK
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M&C Saatchi UK reposted this
Weโre pleased to announce our next exclusive event, hosted by Anna King, MD, Clear, part of M&C Saatchi Consulting, who'll take us through the global strategy report, Retail 2030 (and Beyond!). Why attend: - Discover innovative solutions and key opportunities through a procurement lens that will elevate your category strategies to new heights. - See a holistic view of whatโs happening in retail today, the shorter-term challenges and opportunities to tackle right now, and how you can prepare for the future. - Join the Q&A session and open discussion where you can contribute with your own experiences, share a challenge youโre currently facing, or ask the questions youโve always wanted to ask. When: July 18, 9-10:30am Where: 36 Golden Square, London, W1F 9EE If you are a procurement professional and interested in one of our limited spaces, or to stay across future events in this series, please sign up below. https://lnkd.in/eeXtTFtt
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M&C Saatchi UK reposted this
๐ค Movers & Shakers: Campaign UK's weekly round-up of hires, departures & promotions... #advertising #adagency #advertisingagency #adland #communications #media #mediaagency #mediabuying #creativity #creativeagency #marcomms #marketing Caroline Pay Theo Izzard-Brown Dentsu Creative Jo Bacon Marcus Peffers M&C Saatchi UK M&C Saatchi Group Lynsey Atkin McCann Worldgroup UK & Europe McCann London McCann Will Spence Initiative UK Jack Winter Craft Media London Devina Seth BBC Studios Matt Garbutt Brave Bison Edward Low We Are Group Philippa M. Dazed Media Andreas Ohlbach David McNiven Grace Andrews Flight Studio Phoebe Sophia Russell Adam Charles Sparks Fred Paginton Spring Studios James H. aer studios Roisin Hughes Fiona Salmon Lorna Hawtin ZEAL Creative Limited Jason Megson
Movers and Shakers: M&C Saatchi, Dentsu, McCann, BBC, Initiative, Craft Media and more
campaignlive.co.uk