ALUM

Thanks for the great coverage on our ALUM brand from John WallStreet latest blog.

We're excited to share that Alum has been featured in John WallStreet's latest blog post! 📰 “Everybody is looking for ways to improve the [college] experience and to generate more revenue outside the walls of the athletic department... There's an opportunity to create a better experience, with upscale accommodations and hospitality, for alumni, parents, and fans; a true premium end-to-end solution for when they're in market."- Mike Behan (President, Legends College). 🏟️🤝 Dive into the full article to see how Alum is creating premier social hubs that combine luxury with the spirited camaraderie of college sports fans: https://shorturl.at/8sfvS #Alum #CollegeSports #SocialClubs #Community #JohnWallStreet #CollegeTowns #Networking

This is interesting news: ALUM has partnered with Legends on a venture to create essentially high-end residential clubhouses in college sports towns across the US, potentially 25-30 buildings containing around 90 units and costing roughly $75m to $80m a piece. Legends will run the membership clubs and restaurants housed in these developments. Tuscaloosa is first up. More info here: https://lnkd.in/eRxzQHvC

We are excited to partner with ALUM on the launch of a new real estate brand providing luxury residences and exclusive member clubs designed to heighten the college town experience. Read More: https://lnkd.in/gTEJeUnr   “College towns are special places that hold immeasurable value in our hearts, and countless people travel to these cities every year for sports games and other events. ALUM was founded to celebrate these unique destinations and foster a deeper sense of camaraderie within them,” said David Vialli, Co-Founder of ALUM.   Mike Behan, President, Legends College added: “ALUM answers to a growing segment of sophisticated consumers who want the best in hospitality, no matter where they are. We are excited to partner with ALUM to deliver an exceptional private membership and dining experience at each location that brings people together around their shared passion for the local university.”   The ALUM partnership builds on Legends’ vast experience delivering premium experiences across college campuses.

Thank you Bret McCormick Sports Business Journal for announcing our partnership with Legends to launch ALUM, a revolutionary real estate brand that is set to redefine the college town experience: https://t.ly/dk0xD Our work with Legends, a leader in collegiate athletics and hospitality, will leverage their extensive experience and strong relationships with university and athletic leadership to deliver unparalleled luxury residences and exclusive member clubs in university towns. We are thrilled to embark on this journey with Mike Behan and the exceptional team at Legends to bring elevated hospitality to the nation’s most beloved college markets. Read more: https://t.ly/dk0xD

Meet David Vialli, Partner and Chief Operating Officer at ALUM, who leads acquisitions, strategic partnerships, and operational infrastructure oversight of the company’s rollout. After starting his career as a bellman at the Portland Marriott Downtown, David has spent over two decades in the hospitality industry. He spearheaded Asset Management for NBP Capital’s hospitality portfolio and played a pivotal role in the launch and operational development of Hoxton Hotels across North America. He also contributed to the acclaimed success of Ian Schrager’s EDITION hotels and served as the Managing Director of the iconic Los Angeles Standard Hotels. His strategic expertise has been instrumental in growing and scaling valuable hotel brands. David now uses his expertise and vision at ALUM to bring a new level of luxury experiences to college towns.

Rediscover your college days in style with Alum Tuscaloosa’s 92 one and two-bedroom private condominium residences. Designed for alumni weekends, game days, graduations, reunions — any occasion that brings fans together, these homes offer luxurious comfort right at the heart of your alma mater. Our residences, ranging from 680 to over 1,500 square feet, include open and fluid layouts that create the perfect space for gatherings and celebrations. You’ll have access to top-notch amenities, communal areas, and an exclusive club space. With nearly 5-star finishes across all units, every space in Alum Club Tuscaloosa exudes elegance and comfort, including a three-meal restaurant, coffee shop, pool, outdoor member’s terrace, and more. Set to be available for purchase in Fall of 2025, Alum Tuscaloosa is more than just a home; it’s a community waiting to be your new neighborhood and gathering place. With plans to expand across the country, Alum will plant its flag in top college towns with historic sport spirit, bringing world-class residencies and members-only clubs to fans all over.

Paul Brenneke, the innovative founder of Alum, is known for his strategic foresight in real estate acquisition and development, and holds a keen understanding of community dynamics. With over 30 years of experience in the commercial real estate industry, Paul has been involved in the acquisition and development of over $1 billion of properties of all types in the Western US. Brenneke's philosophy is encapsulated in his own words: "You’re already in the club, we’re just building the clubhouse.” He emphasizes the deep-seated passion and community spirit he's observed in college towns, stating, “I have spent a lot of time traveling to these schools and attending games and really seeing an incredible amount of community and passion. It’s reinforced our concept and our belief in our ability to be successful.” His approach to Alum is driven by a desire to enhance the fan experience, as he reflects, "There’s no better experience than game day...game day is really core to what is going to drive a lot of passion." Brenneke also acknowledges the evolving needs of alumni and fans, noting, “As we mature we start to think, ‘there’s gotta be something better than the current fan experience'...that’s the genesis for where the idea of Alum was born.” Alum is more than a residence; it’s a statement of belonging, where every visit is a celebration of shared passions and refined living — join today.

Alum properties cater to a diverse demographic, including families, corporate buyers, and alumni, providing distinct advantages for each. Designed to be more than just residences, the condos are envisioned as legacy assets, set to be passed down through generations. Beyond condo sales, our recurring revenue streams are equally promising, encompassing social membership dues, custom branded gear, as well as lucrative food and beverage services. This opportunity with Alum is not just an investment in real estate, but a stake in a growing luxury market in university-centric locations.