From CMO revolving door to lasting impact: achieving sales-marketing alignment: https://lnkd.in/eGUZ3HD4
Chief Marketer
Internet Publishing
Norwalk, CT 1,993 followers
The one-stop “power portal” for marketers that brings together ideas and perspectives from the industry at large.
About us
Global online content portal Chief Marketer arms aspiring CMOs with the tools, insights, data and training they need to master the “next frontier of marketing”—an age of marketing much less dependent on advertising and much more focused on the rest of the branding toolkit. From digital, direct and content marketing, to social, experiential, promotion and more, our weekly newsletters and daily website content cover it all. Through annual initiatives like the Agencies of the Year, Campaigns of the Year, and recognition programs including the Top Women in Marketing Awards, Chief Marketer helps marketers build stronger, smarter brand marketing strategies.
- Website
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http://www.chiefmarketer.com
External link for Chief Marketer
- Industry
- Internet Publishing
- Company size
- 11-50 employees
- Headquarters
- Norwalk, CT
- Type
- Privately Held
- Specialties
- Marketing Ideas, Best Practices, Brand Activation, CMO Strategies, Content Marketing, B2B Marketing, Experiential Marketing, Promotion Marketing, Digital Marketing, Social Media Marketing, and Data-Driven Marketing
Locations
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Primary
Get directions
761 Main Avenue
Building F, Second Floor
Norwalk, CT 06851, US
Employees at Chief Marketer
Updates
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From the latest The Week Ahead newsletter by Chief Marketer: ADT on Marketing Attribution; Agency In-Housing Tips; and Sales & Marketing Alignment.
ADT on Marketing Attribution; Agency In-Housing Tips; and Sales & Marketing Alignment
Chief Marketer on LinkedIn
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Beyond Efficiency | How to Scale an In-House Agency for Maximum Impact: https://lnkd.in/en_zZcUs
Beyond Efficiency: How to Scale an In-House Agency for Maximum Impact - Chief Marketer
chiefmarketer.com
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5 #marketing measurements to evaluate and sharpen #B2B brand messaging: https://lnkd.in/eAi-SzpK
5 Marketing Measurements to Evaluate and Sharpen B2B Brand Messaging - Chief Marketer
chiefmarketer.com
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In the latest edition of CM Weekly: ADT’s Marketing Transformation, 5 Metrics for B2B Branding and 4 Steps for Courting Gen Z Buyers.
ADT's EVP & CMO on the Brand's Go-to-Market Transformation
Chief Marketer on LinkedIn
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Considerations for navigating contextual targeting amid post-cookie deprecation--while ensuring brand safety: https://lnkd.in/geNyfRjN
Navigating the Resurgence of Contextual Targeting: Ensuring Brand Safety and Relevance - Chief Marketer
chiefmarketer.com
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Last Chance Alert! Chief Marketer’s 2024 Campaigns of the Year Awards portal closes this Friday, June 28 at midnight. This is your chance to showcase your work across the entire marketing mix: advertising, branding, creative, digital, PR, experiential, social media, influencer marketing, content, and more. As a winner, you’ll not only build on your established reputation, but you’ll showcase your ability to consistently deliver top-tier results. Top Categories Include: • Icon of the Year • Best Campaign by a Fashion Brand • Best Campaign by a Sports Brand • Best Event/Experiential Campaign • Best Brand Awareness Campaign • Best Advertising Campaign • Best Brand Collateral • Best Pop Up Store • Best Use of Video View the full list of categories and submit your entry today: https://lnkd.in/ehvbb-ip
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In the latest edition of CM Weekly: Instagram at Cannes Lions, Automated Healthcare Marketing & Contextual Targeting Caveats.
Instagram's Experiential Marketing Lead Talks Cannes Lions Reels Activation
Chief Marketer on LinkedIn
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Trends and solutions in automated #healthcare #marketing: https://lnkd.in/eNbRAzpZ
Email Campaigns: Trends and Solutions in Automated Healthcare Marketing - Chief Marketer
chiefmarketer.com
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3 Ways to Create Personalized Customer Experiences on a Budget: https://lnkd.in/gzzyZ9Am
3 Ways to Create Personalized Customer Experiences on a Budget - Chief Marketer
chiefmarketer.com