National Golf Course Owners Association (NGCOA)

𝗗𝗼𝗻’𝘁 𝗲𝘃𝗲𝗻 𝗧𝗛𝗜𝗡𝗞 𝗮𝗯𝗼𝘂𝘁 𝗮𝗱𝗱𝗶𝗻𝗴 𝗮 𝗴𝗼𝗹𝗳 𝘀𝗶𝗺𝘂𝗹𝗮𝘁𝗼𝗿 𝘁𝗼 𝘆𝗼𝘂𝗿 𝗳𝗮𝗰𝗶𝗹𝗶𝘁𝘆 until you read NGCOA’s latest publication! NGCOA has just released "Building a Simulator Business at Your Course," a comprehensive report to help our members make better-informed decisions when planning to add golf simulators to their greengrass facilities. Sponsored by aboutGOLF, and written by Golf Business magazine Contributor David Gould, this guide explores various aspects of the golf simulator landscape from consideration to concept to customer. We've compiled insights, guidance and anecdotal commentary so golf course owners and operators have adequate information for deciding if adding a simulator is a good addition to their golf businesses. NCGOA members receive this valuable publication at no cost as a benefit of membership, and can download it from NGCOA’s online Growth Center at https://lnkd.in/e6wNkppD. Not yet an NGCOA member? Access this publication (and many other business-critical resources) when you join the nation's largest group of golf course owners and operators: https://lnkd.in/euZfqZVE.

Thank you to Jay Karen at the National Golf Course Owners Association (NGCOA) for organizing this meeting with all other GMS companies in regards to Google and the new "Book Online" button that courses who currently have GolfNow were surprised to see on their google listing. Here at Eagle Club Systems-Golf Management Software, we have put in our request to have this integration as well so we can offer our courses the ability to have a prominent "Book Online" button when golfers are searching for a tee time in their area on Google. This is believed to be Google's first step into the tee time marketplace. Stay tuned for more developments as this continues to unfold and we learn more about this new integration. Thank you to those others that joined in on the conversation yesterday as well! foreUP Golf Teesnap TenFore Golf Club Caddie GreatLIFE Golf Tee-On Golf Systems Inc. Lightspeed Commerce MemberSports Inc Golfmanager Whoosh, Inc. Fullsteam

⛳ 𝐃𝐨𝐧'𝐭 𝐥𝐞𝐭 𝐌𝐨𝐭𝐡𝐞𝐫 𝐍𝐚𝐭𝐮𝐫𝐞 𝐫𝐞𝐬𝐭𝐫𝐢𝐜𝐭 𝐲𝐨𝐮𝐫 𝐫𝐞𝐯𝐞𝐧𝐮𝐞 Why should you see a drop in sales when the summer heat is too much, or if the weather is bad? NGCOA members who purchase an aboutGOLF simulator get a 2-year full commercial subscription (a $5,000 value!) FREE! Join the many NGCOA members who have already taken advantage of this benefit; learn more at bit.ly/SBaboutGOLF. #RelyOnNGCOA #GolfBusiness #SmartBuyMarketplace #GolfSimulator #Revenue

What are the keys to creating a successful culture at a golf facility? It starts with hospitality and ensuring your club is welcoming to everyone. Listen in as professional golf's top YouTube and social media duo George and Wesley Bryan explain how greeting customers with a smile and encouraging fun faster-paced formats are great ways to attract newcomers and keep things moving smoothly. To watch the full episode with Jay Karen and Don Rea, PGA Click here: https://lnkd.in/e8qath_T

Mark your calendars! International Thank a Golf Course Superintendent Day is Sept. 10. GCSAA, in conjunction with other global superintendent groups — British & International Golf Greenkeepers Association, Canadian Golf Superintendents Association, The Australian Sports Turf Managers Association and the Federation Of European Golf Greenkeepers Association, is recognizing those who are essential to golf’s success. Anyone who benefits from the game of #golf is encouraged to join in the conversation on social media with the hashtag “#ThankASuper" and "#ThankAGreenkeeper." More: https://lnkd.in/ezsc5uSj

📊 𝐏𝐮𝐭 𝐲𝐨𝐮𝐫 𝐟𝐢𝐧𝐠𝐞𝐫 𝐨𝐧 𝐭𝐡𝐞 𝐩𝐮𝐥𝐬𝐞 𝐨𝐟 𝐭𝐡𝐞 𝐠𝐨𝐥𝐟 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲 Take a deep dive in trends and attitudes that you peers are seeing in the golf industry  in the 𝟮𝟬𝟮𝟰 𝗚𝗼𝗹𝗳 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗣𝘂𝗹𝘀𝗲 𝗥𝗲𝗽𝗼𝗿𝘁. Produced by Sports & Leisure Research Group and sponsored by PepsiCo, the report covers trends in Operations, Agronomy and Marketing, and is FREE to NGCOA members. Learn more and download at https://lnkd.in/dTRvh3Wv. #RelyOnNGCOA #GolfBusiness #Research #Trends

Google has stepped into the tee time space through a surprise partnership with GolfNow. A new Book Online button has magically appeared on golf courses' Google Business profiles and directs golfers to GolfNow - not your own booking engine at your website. Read below for why this is a concern. I look forward to your comments!

𝐆𝐞𝐭 𝐫𝐞𝐛𝐚𝐭𝐞𝐬 𝐨𝐧 𝐲𝐨𝐮𝐫 ⛳ 𝐦𝐚𝐢𝐧𝐭𝐞𝐧𝐚𝐧𝐜𝐞 𝐞𝐪𝐮𝐢𝐩𝐦𝐞𝐧𝐭 𝐰𝐢𝐭𝐡 𝐓𝐨𝐫𝐨 Save some green when you improve your green! NGCOA members get exclusive rebates on new and pre-owned The Toro Company turf maintenance equipment through the NGCOA Smart Buy Marketplace. Find all the program and rebate details at bit.ly/SB-Toro. #RelyOnNGCOA #GolfBusiness #SmartBuyMarketplace #GolfCourses #Turf

Check your inbox for the Summer 2024 edition of our quarterly 𝗚𝗼𝗹𝗳 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗔𝗱𝘃𝗼𝗰𝗮𝗰𝘆 𝗨𝗽𝗱𝗮𝘁𝗲, a newsletter crafted specifically for golf course owners, operators, resort managers and destination marketing officers across the U.S. The NGCOA Advocacy team compiles and shares the latest legislative and regulatory updates affecting the golf industry, along with new developments for golf travel destinations and professionals in the destination travel industry. Didn't get yours today? Message us and we'll get you on the list!

▶ Jay Karen (CEO, NGCOA) and Don Rea, PGA (Vice President, PGA of America) are back with the July 2024 episode of Golf Business LIVE – powered by Club Caddie. Jay and Don welcome golf social media sensations The Bryan Brothers to the show! They've filmed some of the most viral golf trick shots on the internet. They've competed on Golf Channel's "Big Break". They've played on the PGA TOUR (highlighted by Wesley's victory at the 2017 RBC Heritage at Harbour Town). And now... you guessed it, they bought their own golf course! Jay and Don will chat about their journey to golf course ownership, what excites them about the state of the golf industry, and much more. Bring your questions for Jay, Don, Wesley and George!