Summit Snapshot: Recent Federal Enforcement Actions: Insights from the FTC’s Erik Jones
February 26, 2024
Federal Trade Commission
Recent EU Enforcement Action on GDPR Highlights Value of U.S. Approach
March 11, 2019
By Lou Mastria
DAA’s self-regulatory regime raises industry standards collaboratively with “teeth” of regulatory backstop for non-compliance, avoids “fine first” mentality.
As the U.S.
Summit Snapshot: Policymaker Perspective -- A Conversation with the FTC’s Maneesha Mithal
June 16, 2016
By By Lou Mastria
Big Idea: The Digital Advertising Alliance’s continued open dialogue with the Federal Trade Commission informs industry self-regulation.
DAA Explains Self-Regulatory Process for Interest-based Advertising-Related Data Collection to Federal Communications Commission
June 2, 2016
By Lou Mastria
From time to time, we are called upon to offer information about how the DAA self-regulatory process works, along with details about the DAA Principles and program, their scope, and how they are enforced, as well as other points. In the past, we have provided such information in Congressional hearings, Federal Trade Commission proceedings, and worldwide technology standard forums, among other public proceedings.
DIGITAL ADVERTISING ALLIANCE POSITION ON BROWSER BASED CHOICE MECHANISM
NEW YORK, NY - February 22, 2012 - The FTC called on the business community to set responsible standards for the collection and use of web viewing data on the Internet and to provide transparency and control to consumers.
United States Administration initiatives have similarly encouraged the business community to develop codes of conduct that further innovative offerings to consumers while providing choices to consumers regarding data about such web viewing data.
WHITE HOUSE, DOC AND FTC COMMEND DAA’S SELF - REGULATORY PROGRAM TO PROTECT CONSUMER ONLINE PRIVACY
DAA Announces Plans to Expand Program Consumer Choice Mechanisms
WASHINGTON, D.C., February 23, 2012 – Today at a White House gathering with leaders of the business community, Director of the National Economic Council and Assistant to the President for Economic Policy, Gene Sperling, U.S. Secretary of Commerce, John Bryson, and Federal Trade Commission Chairman, Jon Leibowitz, commended the Digital Advertising Alliance (DAA) and its members for the significant progress over the past three years to implement a strong privacy protection program for consumers.
First Annual DAA Summit to Showcase Value of Successful Self-Regulation
Technologists, economists and policy leaders convene to discuss the Digital Advertising Alliance program and the future of ad-supported content
WASHINGTON (June 5, 2013) -- Technology and policy leaders from around the world today will gather to discuss the role of effective self-regulation in ensuring the future of advertising-supported Internet content. The first Digital Advertising Alliance (DAA) summit will address the continuing evolution of the DAA program and its role in enhancing transparency and consumer privacy choice online.
DAA Takes Self-Regulation Message for Interest-Based Ads to Senate
May 16, 2014
By Lou Mastria
This week, I had the honor of sharing information about our program with the members of the Senate Permanent Subcommittee on Investigations, led by Sens. Carl Levin (D-MI) and John McCain (R-AZ), both in written and oral testimony on behalf of the Digital Advertising Alliance. Our written testimony is posted here.
Testimony: DAA Program Assigns Heightened Protection to Location Data; Self-Regulation Can Adapt
June 5, 2014
By Lou Mastria
DAA's First Summit on West Coast was a Sell Out! - and There Was a Mobile 'Surprise'
July 3, 2014
By Lou Mastria
The Digital Advertising Alliance hosted its second annual Summit for participants – its first on the West Coast – on Thursday, June 26, at the stunning art-deco City Club of San Francisco.
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