Diesel’s Post

Hoshi x Diesel.   #HoshiKwon of Seventeen has been named Diesel’s brand ambassador. A global K-POP icon known for his charisma, self-confidence and the freedom of expression he brings to the stage, Hoshi is perfectly aligned with Diesel’s ethos. "I am happy to be part of Diesel's family, as a brand ambassador, as this will enables me to show various aspects of myself with Diesel to the world " – Hoshi    #ForSuccessfulLiving #HoshixDiesel

Damiano David x Diesel.   Diesel’s first-ever global male ambassador is Damiano David, the lead vocalist for the rock band Måneskin. Damiano defines the Diesel man with his spirit of nonconformity, freedom and inclusivity. In his role of Diesel male ambassador, Damiano and Creative Director Glenn Martens worked together on an exclusive capsule collection that represents a new vision of masculinity and gender liberation.   Discover more at https://lnkd.in/daQz6USH   #ForSuccessfulLiving

Diesel: Behind the Denim. Episode 3 Clean Dirty.   Go Behind the Denim with a deep dive into Diesel’s sustainability journey. Welcome to Episode 3 of Diesel’s mini documentary series that takes a deep dive into the denim process and the brand’s commitment to implementing responsible practices. In this episode, host Lea Ogunlami visits an industrial laundry to see all the ways Diesel’s signature washes can be made more responsible.   Director: Luke Casey Art Direction: Create Sustain   See more at https://lnkd.in/e9ya3pfY   #ForSuccessfulLiving

Creative vision.   EssilorLuxottica and Diesel announced today that they have signed an exclusive license agreement for the design, manufacture, and worldwide distribution of Diesel eyewear.   The agreement combines Diesel’s bold, fearless and provocative style with the unique craftsmanship, innovation and distribution capabilities of EssilorLuxottica and it builds on the first collaboration the two companies have successfully started in 2022.   The new collections will be developed under the leadership of Diesel Creative Director Glenn Martens and will play in a daring and irreverent way with materials and technologies.   #ForSuccessfulLiving

Diesel: Behind the Denim. Episode 2 Lifetime Jeans. Our Sustainability Deep Dive documentary continues with intrepid host Lea Ogunlami. She delves into the heart of Diesel denim to discover what makes a Diesel lover and how jeans can last more than a lifetime. Discover more at https://lnkd.in/e9ya3pfY Director: Luke Casey Art Direction: Create Sustain #ForSuccessfulLiving

Shibuya.   Diesel Shibuya reopens under the creative direction of Glenn Martens May 18th in Tokyo. Reflecting the bold aesthetic vision of Diesel’s global retail fleet, Diesel Shibuya carries an exclusive denim capsule, and features special the Upcycle Lab selling Diesel's second-hand clothes and Diesel's dead stock. An art gallery and a restaurant, Cucina Diesel Farm are part of the store.   #ForSuccessfulLiving

We have officially launched the three-year project CAR (Children are Reading) in Gazipur, Bangladesh, involving 100 primary school children whose parents work at a local Diesel supplier. The goal is to enhance their reading abilities and other basic skills, facilitating learning through an enjoyable and accessible educational model that incorporates playful and musical activities. Additionally, the aim is to reduce the school dropout rate. The partners involved are World Vision Bangladesh, Diesel, OTB Foundation, and Padma Textiles who, in a shared commitment to values, collaborate to improve the educational prospects of children of garment industry workers in the area and to establish safe and fair working conditions throughout the supply chain. #ForSuccessfulLiving #ForResponsibleLiving

Diesel at the Met Gala 2024. Dove Cameron, Damiano David and Kylie Minogue wore custom devoré looks designed by Creative Director, Glenn Martens. Kylie wore an otherworldly custom look to go with the Met theme Sleeping Beauties: Reawakening Fashion, including a devoré denim slip dress that looked as if it was dissolving on Kylie’s body. Dove wore a Victorian-inspired silhouette dress embroidered with distressed devoré tulle to give a burned out effect as if it is fading away into a train of soft tatters. Crafted from 60 meters of tulle and 60 meters of chiffon, the gown required 60 hours to construct. Damiano wore a reinterpreted traditional tuxedo in a sheer devoré technique that looks as if it had disintegrated over time, revealing and accentuating his body and distinctive tattoos. #ForSuccessfulLiving

Introducing Behind the Denim.   Welcome to Diesel’s Sustainability Deep Dive. Behind the Denim is a mini docuseries dedicated to demystifying denim production and highlighting Diesel’s commitment to lower impact practices that make our denim better for people and the planet.   Join our intrepid host Lea Ogunlami in an all out immersion from farm to factory to the customer’s closet. In Episode 1 Lea goes behind the scenes to interview Creative Director Glenn Martens, Sustainability Ambassador Andrea Rosso and OTB Group Chief Sustainability Officer Sara Betteghella.   Learn more at https://lnkd.in/dS5VK2fm Director: Luke Casey Art Direction: Create Sustain #ForSuccessfulLiving