🎉 We are proud to announce SmartSend, our new AI-enhanced gifting recommendation engine! 🎉 Sending the perfect gift just got a whole lot easier with the introduction of SmartSend, the single best gift recommendation engine that exists in the world today. SmartSend makes it easier than ever to find and send thoughtful, personalized gifts and messages without knowing your recipient. We’re using the largest gifting dataset in the space to power AI to build the most intelligent gift recommendation engine in the world, backed by 10M+ gifts sent, 100K+ senders and counting. Learn more from our Head of Product, Cody Farmer, here: https://lnkd.in/g67uiZjY
Sendoso
Software Development
San Francisco, California 44,344 followers
A Sendoso sending strategy delivers better performance, better results and a more human marketing experience.
About us
Sendoso, the leading Sending Platform, helps companies stand out by giving them new ways to engage with customers throughout the buyer’s journey. Offering more than corporate gifts, Sendoso is a complete sending strategy. It's trackable, it’s measurable, it’s scalable and it offers a better marketing ROI. By integrating digital and physical sending strategies, companies can increase the effectiveness of their existing go-to-market programs and improve their relationships with customers. Trusted by the world's leading businesses including Fortune 100 and 500 companies, Sendoso is an essential part of successful demand generation, account-based, and customer experience programs. Founded in 2016, Sendoso is backed by $152M in venture funding and has a global footprint, with a presence in North America, Europe, and Asia Pacific. Learn more at sendoso.com.
- Website
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https://sendoso.com
External link for Sendoso
- Industry
- Software Development
- Company size
- 201-500 employees
- Headquarters
- San Francisco, California
- Type
- Privately Held
- Founded
- 2016
- Specialties
- Account-Based Marketing, ABM, B2B Marketing, B2B Sales, Gifting, Direct Mail, eGifts, Handwritten notes, Marketing Automation, Sales Automation, Marketing Technology, and Sales Enablement
Locations
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Primary
447 Battery St
Floor 2
San Francisco, California 94111, US
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6900 E Camelback Rd
Suite 1100
Scottsdale, Arizona 85251, US
Employees at Sendoso
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Heather Sullivan
Brand | Content Development | GTM | Strategy | Events | ROI/Data Analysis | Enterprise | B2B | Sales Enablement
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Bob Wilson
Board Member | Limited Partner | Board Advisor | Private Equity | Venture Capital | EVP Global Channels & Ecosystems
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David Cain
CMO turned Chief GtM Recruiting Officer || Lattice, Marketo, PlanGrid/Autodesk, SuccessFactors, OpenTable, YC, Sequoia
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Jake Sorofman
CMO @ Visier; ex Pendo, Gartner; builder of categories, teams and brands; advisor to startups and entrepreneurs; writer, sailor, dad
Updates
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Rockstars Sarah McConnell, VP of Demand Generation at Qualified, & Alura Hencely-Roe, Senior Manager of ABX at 6sense, will be joining us on July 10th for a webinar all about account-based marketing signals! 🎉 During this webinar, you'll learn about: ⭐️ Identifying and Interpreting Marketing Account Signals ⭐️ Predictive Analytics in Account-Based Marketing ⭐️ Turning Signals into Actionable Insights ⭐️ Personalizing Marketing Outreach ⭐️ Real-Time Engagement Tools and Techniques ⭐️ Measuring ROI and Revenue Impact Register to join us for this can't-miss webinar here: bit.ly/4blytAO 🙌 #ABM #Marketing #webinar
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Sendoso reposted this
Democratize and demystify... Earlier this week, our Sendoso Customer Education team led by 🎁 Danielle Evans took Sendoso University, our real-time learning platform, public and I couldn't be more thrilled! It is long past due to pull back the curtain on #DirectMail and #Gifting as a Strategy. Are you new to direct mail? Are you curious what all the #buzz is about (hint: it's not from the coffee or dad jokes/puns)? Are you curious how some companies are able to drive millions in revenue and pipeline faster than others while building enduring #humanconnection? Well, what are you waiting for? Log into the new Sendoso University (https://lnkd.in/g4F-d_aB) to get introduced to this powerful channel. No gimmicks, no plugs, just real content for #marketing, #sales, #postsales and #hr professionals looking to leverage gifting as part of their strategy. If you find that #directmail and #gifting might be right for you, give me a holler; would love to talk shop!
🚀 Exciting News! 🚀 We are thrilled to announce the public launch of Sendoso University – your go-to learning portal for mastering the art of strategic gifting! Whether you’re in marketing, sales, customer experience, or human resources, we’ve got the insights you need to make impactful connections. What you’ll find: 🎓 Courses and videos on incorporating gifting into your strategies 🎓 Expert tips and best practices 🎓 Real-world success stories Join us today and elevate your engagement game: bit.ly/3L7cuTv #SendosoUniversity #StrategicGifting #Marketing #Sales #CustomerExperience #HumanResources #ProfessionalDevelopment
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Gifting isn't just for closing deals - it's a powerful tool that can enrich every stage of the customer journey. 🎁 ✨ We recently participated in the AI Marketing Alliance event Departing from Hype: Understanding AI for Enterprise, and Alfred Murgado from Magaya Corporation, shared his insight on how they extended the gifting experience to their entire customer lifecycle. You can catch the replay of the entire session here: https://bit.ly/3xGOsvs
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Sendoso reposted this
Marketing tactics are fundamentally changed when you do them with the explicit purpose of getting something immediately in return. There’s a time and a place for a transactional interaction, but it’s almost always long after some trust and confidence is earned. And yet, so much potentially good marketing is turned bad by bolting on an ask that is often far larger than what’s given. Worse, when it fails because of this, it can even cause us to claim the tactic was fundamentally bad. A literal example of this, which I’ve seen posted about a few times recently, is gifting. “Nobody ever bought expensive software because of a coffee gift card” “Bribing someone to take a meeting never produced good meetings” These statements, while factual, miss the entire point because the motives were never correct. The act of a gift is to create a real connection through a human moment, sometimes of celebration, consideration, commiseration, and simply to show that they’re valued. Giving a gift to get a better one is the opposite of this. But it goes beyond gifts, of course. This same thing applies to content, events, even advertising. Most marketing is trying to create awareness, association, and memory for what you do. Which means the majority of your marketing is in pursuit of getting your audience to think of you, and think well of you. That’s entirely an act of giving the most value you can and asking only for attention. We’re in the business of trust, not transactions. We may ultimately be goaled on those transactions, but they are almost always a lagging outcome of the real job we do. The real secret, though, is that when you have trust, those outcomes you want take much less effort, often even coming your way without even having to ask.
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Sendoso reposted this
Like Mac Reddin 🦕 says, “Your network is your net worth,” and I LOVE my network! Commsor 🦕 has teamed up with Sendoso to gift these amazingly punny hot sauces: 😍 The Warm Intro ☎️ Cayenne Cold Calls 😭 SDR Tears 👻 Ghosted Pepper Did anyone else see 🎁 Katie Penner die on camera of Ghosted Pepper?? Well, the ghost of Katie asked for sales 🌶️hot takes🌶️ and I gave her the BEST ONE (of course), resulting in gifts for little ol me! I’m still unclear on how they got ahold of my tears to make this sauce, but it’s so good, so spice. Gifting can be part of a great demand gen strategy if done right! No, gifting isn’t bribing people to take meetings. That… sucks. It’s this. It’s getting people who aren’t even stakeholders to recommend your business whenever it comes up. Ask my coworkers, I talk about Commsor and Sendoso A LOT. To everyone. They do not pay me money to do that. I just like them. Such good vibes, great content, amazing strategy. Winning these spicy beauties just cements my unwavering support for these businesses and the people who make them great! PS speaking of great demand gen strategies, Bython has a massive network of partner sites with built in audiences looking for content about your industry. And your network is your net worth, right? 😉 #marketing #demandgen #network #gifting
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Sendoso reposted this
We teamed up with Sendoso to bring you a playbook outlining how you can bring a personal touch to your marketing outreach WHILE being efficient with time and money! Fuel your pipeline by combining Bombora’s Company Surge® Intent data and Sendoso to trigger personalized gifts 🎁 for companies actively researching your products and services. Gift with intent(ion) to: 🟠 Secure that first meeting with a new account 🟠 Connect with hard-to-reach desicion makers 🟠 Mitigate churn and re-engage quiet customers Get the full scoop on how to unlock efficient marketing success with automation and personalization by checking out the playbook here 👇🏻👇🏽👇🏿 https://lnkd.in/e62vG3Gv #B2Bmarketing #Intentdata #ABM
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Sendoso reposted this
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Sendoso reposted this
Today is the day! I’m proud to announce that Sendoso University is now available (free of charge) for anyone interested in learning about gifting, not just our fantastic customers. Now everyone has the flexibility to learn how gifting can enhance their marketing, sales, customer experience, or HR strategies at their own pace, from anywhere. Thank you to Gainsight for the fantastic partnership and helping our vision come to life! And #kudos to my outstanding Customer Ed team for making it happen -- way to go Katherine Curry & 🎁 Marcus Southern, M.Ed. 👏 Ready to get started? Explore our resources now: http://learn.sendoso.com/ #SendosoUniversity #OnlineLearning #ProfessionalDevelopment #StrategicGifting #LifelongLearning
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🚀 Exciting News! 🚀 We are thrilled to announce the public launch of Sendoso University – your go-to learning portal for mastering the art of strategic gifting! Whether you’re in marketing, sales, customer experience, or human resources, we’ve got the insights you need to make impactful connections. What you’ll find: 🎓 Courses and videos on incorporating gifting into your strategies 🎓 Expert tips and best practices 🎓 Real-world success stories Join us today and elevate your engagement game: bit.ly/3L7cuTv #SendosoUniversity #StrategicGifting #Marketing #Sales #CustomerExperience #HumanResources #ProfessionalDevelopment