Attain

We are thrilled to announce that Attain has tapped Ben Kartzman as our new President and Chief Operating Officer. Ben joins the company after previously serving as COO at Mediaocean, where he also held the title of President for its subsidiary, Flashtalking by Mediaocean.

Feel free to break out that vintage Old Navy flag tee this year! 🇺🇲 Attain data shows #GenZ has given it the stamp of approval, along with Old Navy's low prices and nostalgic vibes. https://lnkd.in/gZr6PhsG

“I've encountered some moments where people have tried to put retail media in this box as if it's a flash in the pan, the next web three or metaverse, but it's so much bigger than that. Retail media is the future of all media.” Analyst Andrew Lipsman sat down with Jeremy Bloom 🌞  on the second episode of the podcast series “Why?!” to go deep on just WHY retail media is hot right now. Check out our recap and watch the episode here: https://lnkd.in/gv7BhvMu

"Commerce, as we know, is not relegated to just the bottom of the funnel — and neither should #purchasedata, if you know how to use it," said Alex Vinci of Publicis Groupe. She joined Jeremy Bloom 🌞 and Adtech God for an episode of The AdTech Forum, part of Attain's 'Outcomes' series. Read our recap and watch the full episode here: https://lnkd.in/gcwW8SDc

This year, it seemed like the tech take over at Cannes was more apparent than ever. AI was a hot topic but kept at arm's length, according to our sources. Read more #Cannes takeaways here: https://lnkd.in/gYhre6jF

The Attain team is looking forward to attending the Path to Purchase Institute's #RetailMediaSummit this week in Chicago. Breck Mahoney and Mitchell Ostrower will be on-site to discuss purchase data's ability to transform the retail media landscape and beyond — and how Attain, North America's largest opt-in purchase data platform, powers real-time media and advertising outcomes. If you're attending, reach out to connect!

Gen Z is buying #luxury, and there’s a distinct generational divide when it comes to brand preference, potentially upending the future of the entire category. Jason Goldberg, Chief Commerce Strategy Officer at Publicis Groupe helps The Outcome interpret what this could mean.

Exploring the future of media on the first day of our Marketing Leadership #BISummit, held during the Cannes Lions International Festival of Creativity from June 17-20th, were industry leaders USA TODAY’s Kelly Andresen, Attain’s Vlad Strelsov, and Quantcast’s Alexis Wrightson! Moderated by Canvas Worldwide’s Paul Woolmington, this session delved into emerging trends and forecasts for 2024, offering valuable insights into the evolving media landscape. 📢 Join us at one of our upcoming events! Check out our schedule here: https://bit.ly/3ZHAGSc #Marketing #Innovation #MarketingLeadership #Leadership #Cannes2024 #CannesLions #FestivalofCreativity #Creative #CreativeCommunity #FrenchRiviera #ShowcaseStage #ArmaniCaffe #Day1 #USAToday #Attain #Quantcast #CanvasWorldwide #FutureofMedia

CREATIVITY STRIKES AGAIN ⚡ We're thrilled to be part of Kargo's Cannes Lions drone spectacular!

ALDI USA is growing and diversifying its customer base through fastidious operations, competitive acquisitions, and savvy real estate strategies. Read on to learn more about how their customers are getting younger, wealthier, and more diverse. https://lnkd.in/g2ug94cn