Meet David Panfili, our super talented SEO Development Manager! Before finding his passion in digital marketing, Dave worked in music production and the film industry. 🎬 While his role at Socium may involve fewer film scores and movie sets, he appreciates channeling his creative energy into web development and design daily! Discover more about Dave's journey and how he contributes to our team's success in this month’s Socium Spotlight ⬇️ https://buff.ly/3XJwYt0 #SociumSpotlight #SEO #OrganicTraffic #OnlineAdvertising #AgencyLife #DigitalMarketing
Socium Media
Advertising Services
New York, NY 1,072 followers
We create PPC/SEM, Paid Social, and SEO campaigns with one purpose—to grow your business.
About us
Socium Media is an NYC-based, direct response digital marketing agency specializing in Paid Search, Paid Social, Performance Creative, and SEO. Please note: We will never contact you via WhatsApp or Telegram for employment opportunities. Please email hello@sociummedia.com with any questions.
- Website
-
https://www.sociummedia.com
External link for Socium Media
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2019
- Specialties
- Paid Search, Paid Social, Digital Marketing, and SEO
Locations
-
Primary
251 W 30th St
Office 501, Floor 5
New York, NY 10001, US
Employees at Socium Media
-
Mackenzie Allison
Content Creator
-
David Panfili
Versatile Digital Marketing Professional
-
Sam Sherman
Helping 8-Figure+ Brands Grow E-Comm & Generate Qualified Leads w/ Performance Media and SEO. Clients include VINCE, Dolce Vita, Magic Spoon, Tushy…
-
Peter Angelopoulos
Director, Paid Search at Socium Media
Updates
-
🏆 We made Inc. Magazine's 2024 Best Workplaces List! 🏆 This achievement means the world to us as it reflects our dedication to building and sustaining a strong, vibrant company culture where everyone feels appreciated, empowered, and able to truly thrive. A huge thank you to our incredible team for making this possible—your dedication, creativity, and passion are the driving force behind our success! 💙 Congratulations to all the other honorees! See the full list here: https://buff.ly/3Rz5ylB #IncBestWorkplaces #CompanyCulture
-
Check out this TV advertising case study we worked on with Tatari! 🎬 Our co-founders, Sam and Owen, discuss the importance of TV advertising and highlight the benefits of a platform that enables our clients to run direct buy-in, programmatic, and linear TV ads! #performancemarketing #advertising
Socium Media, a performance marketing agency, recently experienced a stronger performance for their client with higher ROAS and lower CAC, directly resulting from an 80% increase in impressions and a 45% reduction in CPM on Tatari’s platform. How did that happen? Socium initially looked for an additional performance marketing channel that could help their clients grow beyond paid search and social. Prior to Tatari, Socium was testing with a vendor that only offered programmatic connected TV, but they found the greatest results when they were able to access all forms of TV advertising with Tatari. For Socium, understanding the bottom line for their clients and understanding which views were turning into incremental revenue was crucial. Socium now advocates for brands to use Tatari to add incremental revenue in a measurable way. Hear their success story directly from Socium co-founders Owen Loft and Sam Sherman. #convergenttv #performancemarketing #tvadvertising #measurableresults #performanceoutcomes #digitaladvertising
-
A Shopping & Feeds Senior Strategist by day and passionate flower and fruit tree gardener by night, get to know Eugene O'Neill in this month’s Socium Spotlight! ⬇️ https://lnkd.in/gC7csm8c #SociumSpotlight #OnlineAdvertising #AgencyLife #DigitalMarketing
Socium Spotlight: Eugene O'Neill - Socium Media
https://www.sociummedia.com
-
When our partnership began in Q2 of 2023, Catbird NYC's primary goal was clear: maximize the impact of their paid media ads. We used Black Crow AI to understand Catbird's most valuable customers better, and then we leveraged our expertise in Paid Search, Paid Social, and Google Shopping to acquire more of them. Within one quarter, we delivered these results: ➝ 129% increase in ROAS on Pinterest ➝ 41% surge in orders on Meta ➝ 17% decrease in CPAs on Google Shopping ➝ 27% more orders through Google Search But this ☝️ is just a glimpse of the outcomes. Learn about the strategies we implemented and a full breakdown of the results they delivered in our latest case study: https://buff.ly/3QeJRH5 #DigitalMarketing #OnlineAdvertising #PerformanceMarketing #FacebookAds #GrowthMarketing #eCommerce #PPC #GoogleAds
-
Meet Madeline Johnson in this month’s Socium Spotlight! As a Senior Paid Media strategist, Madeline leverages the expertise she gained working at Meta to grow brands like Catbird NYC and Bonsai Bar through thoughtful paid media strategies. 🎯 Learn how her approach to performance marketing combines creativity with data (and the role intuition can sometimes play) in the full post! ⬇️ https://buff.ly/3UaaWfK #SociumSpotlight #OnlineAdvertising #AgencyLife #DigitalMarketing
Socium Spotlight: Madeline Johnson - Socium Media
https://www.sociummedia.com
-
Quote Reza Khadjavi shared in our eBook, How to Execute Creative Tests Built for Scale. "To break into the highest levels of performance, you need a system for finding and testing original ad ideas." Learn the system Socium's performance team uses to generate new ad ideas that scale brands in our free eBook. Link in comments. Motion (Creative Analytics) #DigitalMarketing #MarketingStrategy #OnlineAdvertising #Creative
-
🚨New Case Study Alert 🚨 To boost brand recognition and revenue while fine-tuning ROAS, Vince partnered with Socium Media to launch multi-channel paid media campaigns. Here is what happened within one quarter: 📱Paid Social orders grew by 127%, revenue by 183%, AOV by 24%, and CPA went down 32%. 🎯Paid Search saw a 58% increase in ROAS, with 23% more brand revenue, an 18% lift in AOV, all while decreasing spend by 22%. 🛍️ Our newly launched Google Shopping/Pmax campaigns saw a 43% improvement in ROAS, 94% more orders QoQ, and revenue increased by 152%. We also saw a 30% rise in AOV and cut CPA by 9%. How did we do it? At a high level, our team used Amperity to target high-value customer segments, drove first-time purchases through prospecting campaigns on Meta, set up uniquely segmented Performance Max campaigns on Google, and underwent an account-wide creative refresh. Learn more about our approach and the takeaways in this case study: https://buff.ly/3PWVVN3 #DigitalMarketing #OnlineAdvertising #PerformanceMarketing #FacebookAds #GoogleShopping #GoogleAds #eCommerce
-
Attention spans are shrinking! You've got less than 1 second to stop users scrolling their feed. Maximize your ad's thumb-stopping rate with our eBook on creative testing.👇 https://lnkd.in/g4ERkxqy #DigitalMarketing #MarketingStrategy #OnlineAdvertising #Creative
-
For the past 5 years, April 1st has meant more to us than silly pranks and jokes—it's the day we were founded! Our journey has been both challenging and rewarding. We've navigated a global pandemic, received awards for our vibrant company culture, and even earned spots on well-known lists like Adweek's Fastest Growing Agencies and, most recently, Inc. 5000. No matter how you look at it, it's safe to say we've learned a lot during our five years of existence. Here are five of our biggest learnings and takeaways: 1. Change is a constant; learn to embrace it ♾️ 2. A strong company culture is so much more than just perks 💪 3. Building relationships is everything 🤝 4. Always strive to be 1% better every day ✅ 5. Resilience is powerful 💙 Discover the deeper meaning behind these lessons and how they've shaped our identity in our latest blog post ⬇️ https://lnkd.in/gxtpMk5w #Anniversary #5years #DigitalMarketing #Advertising #PerformanceMarketing Inc. Magazine ADWEEK #FastestGrowingAgency #Inc5000
Five Years of Socium Media: Our Journey of Change, Growth, and Discoveries
https://www.sociummedia.com